What are the responsibilities and job description for the Sales & Event Marketing Representative position at DonorSearch?
About DonorSearch:DonorSearch is the leading provider of prospect research solutions that empower nonprofits, educational institutions, and other fundraising organizations to maximize their fundraising efforts. By leveraging AI-powered analytics and extensive wealth and philanthropic databases, we help organizations identify and engage with high-potential donors. We take pride in our innovative solutions, company culture, and commitment to supporting the nonprofit sector.
Job Summary:We are seeking a dynamic and strategic Field Marketing representative with a deep understanding of prospect research tools, lead generation, event marketing, and sales/channel partnerships to join our team. This role will play a pivotal part in driving brand awareness, generating leads, and increasing product adoption through conference attendance, in-person engagement, networking, and sales alignment. The ideal candidate will have a blend of marketing expertise, relationship-building skills, and nonprofit industry knowledge to effectively represent DonorSearch at key industry events and collaborate with sales and channel partners to drive revenue growth.
Key Responsibilities:
- Oversee and manage conference booth setup, branding, and logistics, ensuring a strong and engaging presence at industry events that align with the audience.
- Coordinate swag and promotional materials for events, ensuring alignment with brand messaging and appeal to target audiences.
- Plan and execute conference and event marketing strategies to increase brand visibility and lead generation.
- Travel frequently to industry conferences, trade shows, and networking events to represent DonorSearch.
- Engage with prospects, existing clients, and industry leaders to collect leads and drive business growth.
- Develop compelling messaging, positioning, and event-specific content to maximize engagement.
- Partner with sales and customer success teams to ensure follow-up on leads collected at events and support pipeline development.
- Work closely with channel partners, resellers, and industry associations to build joint marketing opportunities.
- Identify sponsorship, speaking, and exhibitor opportunities to expand DonorSearch’s reach.
- Track and report on event ROI, lead conversion, and overall marketing impact.
- Collaborate with the digital marketing team to promote upcoming events and post-event engagement.
- Stay informed on competitor presence, industry trends, and networking opportunities.
Qualifications & Experience:
- 3-5 years of experience in field marketing, event marketing, or related roles within SaaS, nonprofit technology, or prospect research sectors.
- Willingness and ability to travel frequently (50-75%) to conferences and industry events.
- Strong understanding of prospect research tools, fundraising, nonprofit development workflows, and sales/channel partnerships.
- Experience in lead capture, qualification, and event-based relationship building.
- Excellent verbal communication, networking, and public speaking skills.
- Proficiency in marketing tools such as HubSpot, Salesforce, Google Analytics, and content management systems.
- Ability to collaborate across departments and influence decision-making with data-driven insights.
- Strong analytical mindset with experience measuring and optimizing event marketing effectiveness.
- Passion for helping nonprofits and fundraising professionals succeed.
Preferred Qualifications:
- Experience in a SaaS or technology company marketing to nonprofits.
- Familiarity with donor management platforms and CRM integrations.
- Background in event marketing, webinar hosting, or thought leadership content creation.
- Knowledge of SEO, SEM, and digital advertising strategies.
- Experience working with channel sales teams and reseller networks.
Why Join DonorSearch?
- Mission-driven work that helps nonprofits raise more funds.
- Collaborative and innovative culture in a growing company.
- Opportunities for career development and growth.
- Competitive salary, benefits, and travel incentives.
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