Segment Demand Generation Marketer, Mid-Market & Upmarket - Coming Soon!

Description

About DoorLoop

DoorLoop is a high-growth technology (PropTech) company with offices in the US (Miami and NYC) and Israel (Tel Aviv). We help property managers and owners make more money, get organized, and grow with easy-to-use, secure, and reliable, all-in-one property management software.

DoorLoop prides itself on being People First. We are a Certified Great Place to Work, are Forbes America’s Best Startup Employers in 2024 & 2025, and are proud to have our team rate us a 4.9/5 on Glassdoor.

Mission

DoorLoop is hiring a Demand Generation Marketer to lead integrated campaigns that generate qualified pipeline for enterprise segments. Reporting to the Head of Demand Generation & Segment Marketing, this individual will own end-to-end campaign strategy, orchestration, and optimization across a range of channels.

This is an ideal opportunity for a data-driven B2B marketer with experience navigating complex buyer journeys and cross-functional alignment to influence revenue at scale.

Responsibilities

• Strategic Campaign Development & Execution: Design and execute integrated, multi-touch campaigns targeted to mid-enterprise and enterprise buyer personas—leveraging email, paid media, webinars, events, content syndication, and ABM strategies. Collaborate with product marketing, content, and digital teams to build tailored value propositions and campaign assets that resonate across stakeholder groups. Manage timelines, budgets, and campaign deliverables, ensuring all programs are aligned with GTM priorities and sales goals.
• Pipeline & Revenue Generation: Drive qualified demand by building segment-specific programs that support long sales cycles and high ACV deals. Align closely with enterprise sales teams and field marketing to support territory plans, strategic account outreach, and executive engagement. Partner with RevOps to forecast contribution to pipeline, identify conversion bottlenecks, and optimize demand flows.
• Campaign Optimization & Performance Analysis: Monitor funnel performance, analyze campaign data, and apply insights to improve conversion rates across the buyer journey. Lead A/B and multivariate testing across channels, refining audience targeting, messaging, and sequencing to improve ROI. Provide transparent reporting and insights to marketing and sales stakeholders to inform future campaign investments.
• Sales Enablement & Cross-Functional Collaboration: Work hand-in-hand with SDRs and AEs to drive follow-through on MQLs and improve lead-to-opportunity conversion. Develop sales playbooks, follow-up cadences, and enablement materials that align with enterprise outreach strategies. Act as the voice of the campaign within the sales org—ensuring alignment, gathering feedback, and driving continuous improvement.
• Marketing Operations & Automation: Build scalable lead nurturing, scoring, and routing programs to support complex buying processes and multiple personas. Ensure campaign tracking, attribution, and reporting frameworks are in place and functioning effectively. Collaborate with Marketing Ops and Data teams to maintain dashboards and deliver data-driven insights across the funnel.
  
  

Requirements

• 4 years of experience in B2B demand generation, ideally in SaaS or high-growth tech environments targeting mid-market and enterprise segments.
• Proven ability to plan and execute high-performing programs across digital, content, and field channels.
• Expertise with marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce).
• Strong analytical and project management skills with a focus on business outcomes.
• Comfortable working cross-functionally and partnering closely with sales and revenue teams.
• A passion for experimentation, optimization, and driving pipeline through modern marketing practices.`
  
  

Benefits

• Unlimited paid time off: take unlimited personal, sick, and vacation days.
• 401(k): plan for retirement with 4% matching and instant vesting.
• Medical, dental, and vision insurance: we offer full medical coverage for employees through United Healthcare and full dental and vision coverage through Guardian, with 25% coverage for dependents across all plans.
• Life insurance: $100,000 policy fully covered by DoorLoop.
• Disability insurance: short- and long-term disability insurance fully covered by DoorLoop.
• Paid parental leave: paid maternity and paternity leave for birth and adoption.
• Monthly stipend: a dedicated budget for work-related expenses.
• Best-in-class equipment: Get a company laptop and all the top-tier tools to set you up for success.
  
  

Compensation Range

$65-$85k DOE