Marketing Implementation Specialist

Marketing Strategist & Media Buyer – DOPE Marketing

Base $62,000 to $72,000 - DOPE Hiring Package Includes:

• Full benefits
• 401k matching
• Paid time off
• Paid vacation
• Wellness staff, including massage, yoga, and fitness memberships for all team members
• Sponsored Life Time Gym membership
• Monthly team happy hours and team dinners
• Company outings and retreats
• Training from expert media buyers and campaign strategists

Location: DOPE Marketing - Main Office 3225 Neil Armstrong Blvd, Eagan, MN 55121

This position is on-site : THIS IS NOT a Remote position

About the Role

DOPE Marketing is looking for a highly motivated and detail-oriented Marketing Strategist & Media Buyer to manage and optimize paid media campaigns while improving marketing funnels and automation strategies.

This role involves executing and scaling digital advertising efforts across Facebook, YouTube, Shopify and other platforms while working closely with the sales, creative, and operations teams. A strong foundation in marketing psychology, funnel optimization, and automation is essential.

The ideal candidate thrives in a fast-paced environment, enjoys testing and refining digital campaigns, and is eager to contribute to a growing marketing strategy.

This is an in-house role where you will collaborate with top media buyers, gain hands-on experience with large budgets, and play a key role in driving company growth.

Position Responsibilities for the Marketing Strategist & Media Buyer

Paid Media Management

• Help plan, execute, and optimize paid ad campaigns across Facebook, YouTube, Shopify and other platforms
• Analyze campaign performance data and adjust strategies to maximize return on investment
• Test and refine offers across different audiences and marketing channels

Marketing Funnel Optimization

• Analyze and improve sales funnels, lead flows, and conversion rates
• Leverage automation tools to enhance customer engagement and retention
• Establish tracking systems to measure marketing effectiveness

Creative Strategy & Testing

• Collaborate with the creative team to develop ad creatives, messaging, and offers
• Continuously test and iterate on ad copy, visuals, and video content

Analytics & Reporting

• Build reports to track campaign performance and identify trends
• Provide strategic recommendations for improving marketing effectiveness

Automation & CRM Management

• Utilize GoHighLevel, HubSpot, Analytic platforms, and Shopify to set up automations and track leads
• Optimize marketing workflows and lead nurturing sequences

Cross-Team Collaboration

• Work with the sales team to assess lead quality and adjust campaigns accordingly
• Align marketing strategies with overall business and revenue goals

Who We’re Looking For

This role is suited for someone with an entrepreneurial mindset, strong analytical skills, and a passion for performance marketing. Experience in paid media management and marketing automation is required, but we are looking for someone who is eager to learn and improve.

NOTE: We DO NOT need your expertise to be in the strategy in setting up the ads, but more the experience or willingness to adapt the mindset required to be trained in our internal systems and strategies after your initial onboarding.

Ideal candidates will have:

• Experience with marketing automation and CRM systems such as GoHighLevel or HubSpot
• A deep understanding of marketing psychology and conversion rate optimization
• Entrepreneurial experience, such as running an e-commerce brand, working in an agency, or managing paid campaigns for a business
• A data-driven mindset with the ability to analyze results and implement improvements

What You Get

• Opportunity to work directly with leadership and contribute to high-impact campaigns
• Training from top media buyers and marketing experts - we partner with different agencies and consultants to optimize performance of different ad platforms
• Fast career growth in a high-energy startup environment
• Competitive salary with performance-based bonuses
• A collaborative work environment with the freedom to test new ideas and strategies

Who Should Apply

• You have real-world marketing experience, either from running your own business, working at an agency, or managing paid media for a brand
• You enjoy problem-solving, analyzing data, and testing new strategies
• You thrive in a fast-moving startup environment and are eager to learn from top experts
• You prefer taking initiative and figuring things out rather than relying on strict corporate structures

How to Apply

This position will receive a high volume of applications. Apply now to be considered for a video interview next week.

For more information about DOPE Marketing, visit

or choose your favorite platform online and search “DOPE Marketing” - we are easy to find.

If you have any questions, reach out before applying. We look forward to hearing from you.

Job Type: Full-time

Pay: $62,000.00 - $72,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Happy hour
• Health insurance
• Paid time off
• Professional development assistance
• Referral program

Schedule:

• 8 hour shift

Ability to Relocate:

• Saint Paul, MN 55121: Relocate before starting work (Required)

Work Location: In person

Salary : $62,000 - $72,000