What are the responsibilities and job description for the Social Media Coordinator position at Double Knot - Miami?
Reports to: Social Media Director
Summary/Objective: The Social Media Coordinator will be responsible for social media everyday initiatives relating to the Schulson Collective social channels.
The ideal candidate will have a positive attitude, a creative eye, and excellent writing skills. They will also be detail-oriented, results-driven, organized, and a dependable team player. The Social Media Coordinator will also have a strong background in analytics and reporting and be well versed in the latest trends in key social media platforms.
Essential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Works with the creative team to create custom content for social media channels for day-to-day and larger brand initiatives while ensuring captions stay true to brand voice.
- Manages the content calendar across all social media channels and executes postings.
- Coordinates on-site photo shoots with restaurant managers, as well as creates, edits, and retouches engaging images and video.
- Develops an optimal posting schedule; considering web traffic & customer engagement metrics.
- Owns community management by responding to comments & actively engaging with customers.
- Utilizes the platforms reporting and analytics tools to strategize and achieve maximum effectiveness of campaigns.
- Builds and maintains strong relationships with both external social media vendors and internal departments.
- Researches best practices and industry trends, and proactively recommends best strategies.
- Menu Design and Updates - including consistent printing of updated menus. This requires working closely and directly with the General Manager and Executive Chef.
- Required to be on-site Monday through Friday
- Performs other duties as assigned.
Supervisory Responsibility
This position does not have any supervisory responsibility
Physical Demands
The employee must occasionally lift and/or move up to 25 pounds and occasionally push and/or pull up to 50 pounds. The employee may spend over 4 hours daily standing or walking.
Required Education and Experience
- Bachelor’s Degree in marketing or Communication
- Minimum of 1-2 years coordinator experience
- Self-motivated and energetic individual with a high level of initiative and thrives working in a fast-paced environment
- Strong verbal and writing skills
- Excellent attention to detail
- Strong time and project management skills
- Flexible availability
- Ability to handle multiple projects simultaneously and meet tight deadlines
- Must have experience with Instagram, Facebook, and other social media management platforms
- Basic Adobe Photoshop and paid social media experience would be a plus
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Employee signature below constitutes employee's understanding of the requirements, essential functions and duties of the position.
