Social Media Coordinator

POSITION PROFILE (Job Summary)

Ventura Holdings Group, the owner of several South Florida companies, is looking for an innovative Digital Marketing Specialist to develop and execute digital marketing programs for various websites, including eCommerce, retail, and hospitality.

Essential Job Responsibilities AND Results

• Assist in developing and executing marketing campaigns, including content creation, new product launches, social media, upsell, and sales enablement to achieve business goals.
• Set up and manage marketing programs, from email campaigns/sequences to blogs to digital marketing.
• Build and execute campaigns among major channels such as AdWords, Microsoft, Meta, LinkedIn, etc.
• Tracking and reporting of campaign results versus objectives.
• Brainstorm ideas for new campaigns, coordinating with other departments to produce effective strategies.
• Coordinate production and distribution of business unit email newsletters.
• Coordinate execution of business-to-consumer and international sales enablement and marketing initiatives.
• Monitor online reviews and reply in a timely fashion.
• Assist with the analyses of marketing data, including campaign results, conversion rates, and online traffic to improve future marketing strategies and campaigns.
• Identify and implement best practices.
• Document process procedures and process flow, recommending any changes to increase efficiency.
• Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation.
• Track key performance indicators daily and provide results/analysis to the Director of Content Marketing.
• Perform other duties when needed.
• Travel required as needed.

Qualifications (Education, Experience, and Certifications)

• Bachelor’s degree in marketing, communications, or related field or equivalent experience preferred but not required.
• Past work experience as a marketing coordinator or similar role.
• Knowledge of traditional and digital marketing, content marketing, and social media marketing
• Excellent writing, communication, and presentation skills
• Experience with integrated marketing campaigns
• Track record of managing projects and working with cross-functional teams
• Attention to detail and a high degree of accuracy in working with numbers
• Proficiency in full Microsoft Office suite, especially with Excel and Access

KNOWLEDGE, Skills, And Abilities

• Demonstrate excellent verbal, written, and presentation skills with superiors, colleagues, and individuals inside and outside the company.
• Must be able to work independently.
• Able to research and analyze various types of data information.
• Demonstrate success in setting goals, time management, organizing, and prioritizing work.
• Must have strong interpersonal and solution-oriented problem-solving skills, exhibit independent judgment, and consistently apply discretion to evaluate and resolve issues.

WORK ENVIRONMENT

Typically works in an office environment with adequate lighting and ventilation and a normal range of temperature and noise level. Light to medium travel (20 - 30%) within the territory.

PHYSICAL EFFORT

Most work requires normal physical effort.

MANUAL DEXTERITY

Requires moderate use of a personal computer (word processing and spreadsheets) for compiling reports, and statistical data, composing memoranda, and other similar documents.

Competencies (to be added at a later date)

Competencies Required: Empathy, Ability to be an Attention grabber, Ethics and Values, Integrity and Trust, Decision Quality, Customer Focus, Problem Solving, Informing

Job Type: Full-time

Pay: $22.00 - $30.00 per hour

Benefits:

• 401(k)
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Commute:

• Miami, FL 33133 (Required)

Ability to Relocate:

• Miami, FL 33133: Relocate before starting work (Required)

Work Location: In person

Salary : $22 - $30