What are the responsibilities and job description for the Marketing Communications Coordinator position at DreamMaker Bath & Kitchen of Waco?
Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. In this role, you will play a crucial part in developing and executing marketing strategies that enhance our brand presence and drive engagement across various platforms. The ideal candidate will have a strong understanding of digital marketing, social media, and print advertising, along with proficiency in tools such as WordPress and Adobe Creative Suite.
Responsibilities
- Assist in the development and implementation of marketing campaigns across multiple channels including social media, print advertising, and e-commerce platforms.
- Manage content creation for the company website using WordPress, ensuring all information is up-to-date and engaging.
- Analyze marketing performance using Google Analytics to optimize campaigns and improve ROI.
- Collaborate with the sales team to align marketing strategies with sales goals and support advertising sales initiatives.
- Develop budgets for marketing projects and track expenditures to ensure alignment with financial goals.
- Create visually appealing graphics and promotional materials using Adobe Creative Suite.
- Monitor industry trends and competitor activities to identify opportunities for growth.
- Support the planning and execution of events, promotions, and other marketing initiatives.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field preferred.
- Proven experience in digital marketing, social media marketing, or related roles.
- Familiarity with WordPress for website management.
- Strong analytical skills with experience using Google Analytics.
- Knowledge of budgeting processes related to marketing projects.
- Experience in print advertising and e-commerce is a plus.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Excellent communication skills with the ability to work collaboratively within a team environment.
- Strong organizational skills with attention to detail.
Join us as we strive to elevate our brand through innovative marketing strategies!
Job Type: Full-time
Pay: $41,480.00 - $45,116.00 per year
Benefits:
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Ability to Commute:
- Waco, TX 76710 (Preferred)
Ability to Relocate:
- Waco, TX 76710: Relocate before starting work (Preferred)
Work Location: In person
Salary : $41,480 - $45,116