What are the responsibilities and job description for the Social Content Strategist position at DubClub?
DubClub Overview:
The DubClub founding team played football and baseball together at Stanford, then remained friends after college. Like many sports bettors and sports fans, we triumphed together. But we also lost together. Through it all, we did our best to utilize the timely information shared by countless sports content creators to better inform our bets. Input from these sports content creators was useful, but the methods to receive their timely content containing betting advice were unreliable. We found ourselves refreshing websites, sifting through timelines, and jumping in and out of Discord servers.
When we paid these sports content creators for their advice, a great dynamic ensued. They made money from our payment for their content, and we lost money less frequently. Thus, DubClub was born to serve sports content creators that are serious about making a lot of money from their sports betting content. Our product is the business operating system for sports content creator CEOs (our “partners”) to easily inform more consumers and achieve financial freedom.
Since our founding, we have facilitated over $50 million in subscription payments for our partners and delivered hundreds of millions of messages containing informational sports betting content to consumers. People make more money and more informed sports betting decisions with DubClub.
We are backed with Series A funding from leading Silicon Valley investors, several public company internet founders, sports industry veterans, and Hall of Fame athletes.
Our Vision and Our Mission:
Our vision is to build the destination where anyone can benefit from sports content. Our mission is to help more people Win More Together.
Role context and overview
We’re hiring a Social Content Strategist (IC-4) to join our Marketing team and execute our go-to-market (GTM) strategy by creating and distributing engaging social content that grows our brand visibility and helps drive GMV. This full-time role will be based in our San Francisco office and report directly to our Head of GTM Marketing, Bear Matthews. You’ll work cross-functionally to implement strategic initiatives aimed at increasing total content views across platforms.
Your #1 Priority
You are being hired to execute a content strategy that meaningfully increases total views on our social content and makes our partners ecstatic to be associated with DubClub. Within 90 days, you’ll be expected to demonstrate a clear and measurable path toward achieving (or surpassing) our content view goals in support of GTM success.
How you’ll achieve this outcome
Content Creation and Planning: Develop and implement content strategies across social media platforms, ensuring alignment with business objectives and user needs.
Social Media Strategy: Create and manage social media campaigns to engage audiences and increase brand awareness.
Content Editing: Creation and editing of original content in collaboration with DubClub’s founders and our partners.
Content Distribution: Oversee the distribution of content across various social media platforms, ensuring consistency and relevance.
Analytics and Optimization: Analyze engagement metrics to optimize content performance and adjust strategies accordingly.
What you’ll bring to DubClub
4 years of experience in content marketing, social strategy, or related roles—ideally within high-growth startups or internet marketplaces
Track record of producing high-performing content across multiple social platforms (Twitter/X, TikTok, Instagram, YouTube, etc.)
Strong grasp of analytics and experimentation. You’re comfortable using metrics to make decisions and optimize content
Strategic and creative thinking. You balance clear outcomes with fresh, engaging storytelling and execution
Excellent communication and project management skills. You thrive in fast-paced environments, bring clarity, and stay organized
Collaborative by nature. You love working with product, marketing, and leadership to solve problems together
Compensation
$100,000 base salary ($110,000 OTE) stock options.
Why Join Us:
Impact: Build upon early market leadership in an exploding industry.
Ownership: Significant equity and influence in the company’s direction.
Autonomy: Freedom to shape the tech vision and build your team.
Growth: Join a team on the verge of explosive growth.
Career: Clear upward mobility to expand your skill set and responsibilities.
Our "3 C" Values:
Be Customer-Obsessed: Inspire our customers with your actions. Treat them as our partners in fulfilling our mission and respect that they are CEOs of DubClub businesses. Drive the best possible financial outcomes for our CEO partners.
Be Collaborative: Learn and iterate relentlessly in pursuit of desired outcomes. If you are responsible for the desired outcome, decide on the plan to solve an essential problem. Agree or disagree, remain objective and commit.
Be Clear: Fuel each other with operational excellence. Problem-solve, empower your teammates, and compete to win. Do less but do it better, keeping things simple by removing what is not essential to our strategy.
We are an equal opportunity employer and do not discriminate on the basis of any status protected under federal, state, or local law.
Salary : $100,000 - $110,000