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Vice President, Digital Commerce & Consumer Experience

E.L.F. BEAUTY
New York, NY Full Time
POSTED ON 2/9/2025
AVAILABLE BEFORE 3/10/2025
About The Company

e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.

In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 24 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.

Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us

Overview

Reporting to the Chief Digital Officer, the Vice President of Digital Commerce & Consumer Experience is accountable for the digital commerce strategy at e.l.f. Beauty, the Americas, the leader, will be responsible for all multi-brand, multi-geography direct-to-consumer sites, mobile apps, wholesale e-tail partners, and marketplaces. Balancing execution with innovation, the Vice President of Digital Commerce & Consumer experience will inform and implement multi-year strategic plans tied to the company's financial strategies to guide the continued evolution and growth of the e-commerce business. They will anticipate future consumer trends and use market developments to test new e-commerce concepts and technologies, incorporating findings to evolve the path forward.

Responsibilities

  • As the owner of the eCommerce P&L, they will lead a team of :25 that covers onsite merchandising, digital marketing, and crm
  • This individual will be responsible for identifying and prioritizing growth strategies in close collaboration with brand teams and those who serve the customer across all channels and business models (new and existing), furthering the brand's sustainable digital growth in a manner consistent with its values and positioning
  • They will anticipate future consumer trends and use market developments to test new e-commerce concepts and technologies, incorporating findings to evolve the path forward. This leader will work closely with their regional e-commerce peers (Asia and EMEA) to implement and share standard methodologies for continued scaled growth, adept at engaging in informed, high-level strategic discussions and understanding how to complement/leverage processes for tactical execution
  • They will assess the current systems, processes, and talent to determine opportunities to strengthen processes, ensure feedback loops on performance insights, and capture and incorporate real-time regional customer trends, data, and insights into the e-commerce decision-making
  • Work closely with Product Management, Consumer Experience, Analytics, Integrated Marketing, Development, & Ops to assist in the continued assessment of these practices and in evaluating new and exciting ideas that will move the needle on e-commerce
  • As a leader, this person provides inclusive leadership, guidance, and direction to their teams
  • They will build and maintain a high-performance team and culture through open and transparent communications, ongoing mentoring and development, and effective performance management
  • Transform current digital experience and CRM strategies from transactional to transformational future forward strategy


Requirements

  • 10-15 years of forward-thinking, strategy-focused eCommerce work
  • B2C expertise in corporate and entrepreneurial environments
  • Well-versed in High Growth Environments
  • Experience as an eCommerce P&L owner at or above a similar scale
  • Think and act like an owner while comfortable in a matrixed environment
  • Global experience preferred
  • Highly collaborative and eager to support the growth and rise of others
  • Self-aware, enthusiastic and passionate
  • Strong experience managing CRM, UX, and global teams


This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion.

e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.

Salary : $200,000 - $230,000

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