Director of Sales and Outreach

Ebenezer is looking for a Senior Living Sales and Outreach Director to help assist in crafting and implementing a marketing plan aimed at maintaining full occupancy for Towerlight on Wooddale. This role will be based primarily in the building/community and significant time is dedicated to working with external referral resources. 

• Full Time, 80 hours per two week pay period, Salaried. 
• Monday - Friday, 8:30am - 5pm
• Weekend manager rotation as well as potential needs for tours and family visits after hours. 
• Full Benefits (paid time off, medical, dental, tuition reimbursement, matching retirement monies. wellness reimbursement program)  https://www.ebenezercares.org/benefits.html

Ebenezer Senior Living is proud be voted 2024 StarTribune Top Work Place, and has received this honor Fifteen years in a row. We're an established organization with over 100 years of excellent service and an outstanding rate of growth. When you come to work at an Ebenezer community, we strive to support your growth, honor your strengths and empower you to make a difference in the lives of others.

TowerLight Senior Living is located in historic St. Louis Park, Minnesota. Only 10 minutes from downtown Minneapolis, we are near public transportation and the crossroads of Highways 7 and 100. Our community offers 115 units of breathtakingly appointed Independent Living Apartments, innovative Assisted Living Apartments, state-of-the art Memory Care and Enhanced Care Suites (as well as an intergenerational day care). Our tenured team ensures a strong dedication to delivering high end comfort and the best senior care available for our residents.

Establishes and supports a sales and marketing plan aimed at full occupancy for the Assisted Living /Memory Care Building (s)

• Works with corporate marketing department to design and coordinate marketing & sales plans/initiatives
• Develops and maintains effective, on-going relationships with external referral resources
• Creates and maintains system for generating new leads
• Follows Ebenezer Sales System guidelines
• Ensures that marketing materials are current and available
• Obtains and analyzes competitive pricing and market area trend information as it relates to the senior housing community
• In conjunction with the Executive Director and Corporate Marketing Consultant, develops and maintains marketing budgets
• Schedules and conducts tours
• Makes recommendations for web content and changes
• Implements pre-closings and closings of unit sales
• Maintains data base on current residents
• Maintains current Occupancy Reporting requirements
• Manages wait list

Promotes positive customer relations 

• Provides guidance and resources to residents/tenants/families with their transition into and out of their home
• Creates and maintains positive on-going relationships with customers including prospects, residents, families and professionals
• Develops and maintains database of contacts, up-to-date records, and tracking per community requirements
• Builds awareness about community with referral sources and other groups
• Assists residents/tenants with their transition into and out of their home

Serves as a resource to senior age residents and families seeking information

• Prepares or obtains materials from community resources and program files
• Identifies and works with community resources to provide information and educational sessions
• Organizes referral events, i.e. CEUs, seminars, hosting referral and community events

Required:

• Bachelor’s Degree in Marketing/Communications or equivalent experience
• 3 or more years experience (occupancy development experience)

Preferred:

• Aging Services of MN Sales and Marketing certificate
• 5 or more years similar experience (occupancy development experience)