Ecommerce Specialist

CAB Enterprises, Inc. proudly serves as the exclusive distributor of Electrolit in the United States. Electrolit is developed by Grupo Pisa, Latin America's premier pharmaceutical company with over 80 years of experience and has become a leader in premium hydration beverages. Since our establishment in 2015, we have dedicated ourselves to enhancing Electrolit's visibility in the U.S. market, building on a rich legacy that began in 1950 as a hydration solution for children. With a steadfast commitment to quality, Electrolit features an innovative scientifically backed formula, a range of delightful flavors, and is produced using pharmaceutical-grade ingredients in a state-of-the-art facility.

At CAB Enterprises, we pride ourselves on fostering a service-oriented culture that values the collective skills and contributions of our team members. Our core values: humility, honesty, respect, responsibility and drive are the cornerstones of our success. We aim to create a dynamic and fulfilling workplace where our employees are recognized as our most valuable asset. Together, we celebrate our achievements and look forward to continuing our tradition of excellence.

Position Summary

The E-Commerce Specialist will be responsible for managing, optimizing, and monitoring Electrolit’s online sales channels to drive revenue, enhance the customer experience, and ensure consistent branding. You’ll play a critical role in creating and updating product listings, managing asset inventory, executing online promotions, and collaborating with cross-functional teams to align e-commerce strategies across convenience, drug, grocery, and mass retailer platforms. You will also be responsible for maintaining Electrolit’s PIM platform (Salsify), auditing retailer e-commerce sites for accuracy and consistency, and managing Electrolit’s DTC site to ensure a seamless and high-performing online presence.

Location/Region: Houston, TX (Hybrid)

Principal Duties

• Manage Electrolit’s central repository for all product information and assets, ensuring accuracy and consistency across regional and channel-specific content
• Create and maintain PIM product listings for all Electrolit SKUs, including core products, zero, powders, and innovation lines
• Audit and implement channel mapping and syndication strategies for targeted retailers, optimizing both above-the-fold and enhanced content product listings
• Collaborate with cross-functional teams to execute key brand initiatives and identify innovative opportunities for incremental growth in the e-commerce channel
• Oversee the development and distribution of all digital shelf assets for PIM syndication and internal use
• Provide timely and clear communication on brand activity and key retailer digital shelf updates to internal business partners
• Research customer preferences and analyze product performance to inform effective product positioning and branding strategies
• Partner with internal Key Account Managers (KAMs) to understand business needs to deliver best-in-class optimization plans
• Develop and track metrics to evaluate the effectiveness and ROI of digital shelf marketing initiatives
• Perform other duties as assigned

Knowledge, Skills and Abilities

• In-depth knowledge and expertise with the Salsify platform and PIM/digital shelf management
• Exceptional communication, planning, and project management abilities
• Strong interpersonal skills with the ability to foster and manage multiple relationships in a dynamic business environment
• Proven ability to contribute to and execute comprehensive marketing plans
• Strong negotiation and vendor management skills to ensure optimal outcomes
• Highly collaborative, solution-oriented mindset, with a focus on creating win-win opportunities
• Self-motivated and proactive, with the ability to work independently while also thriving as part of a team
• Software knowledge - SaaS Commerce, 1World Sync, Salsify PXM

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field
• Minimum of four (4) years of experience in PIM and Digital Shelf management, preferably within the CPG industry
• Strong proficiency and hands-on experience with Salsify (PIM) platform
• In-depth knowledge of the consumer goods industry
• Experience in the beverage industry is a plus
• Advanced skills in Microsoft Office, particularly PowerPoint and Excel

Other Requirements

• Able and willing to travel (Travel up to 10%)
• Must be able to lift 25 pounds at times
• Must be legally authorized to work in the USA
• Fluent in English, Spanish is a plus

The above statements reflect the general details necessary to describe the principal functions of the all the work requirements that may be occupation and shall not be construed as a detailed description of inherited in the occupation.

Cab Enterprises Inc. is committed to maintaining a work environment that promotes diversity and is free of discrimination. Except where prohibited by state law, all offers of employment might be subject of passing a drug test.