What are the responsibilities and job description for the Director of Amazon Marketplace Growth position at EMERGING BLUE?
Job Description
Director of Amazon Marketplace Growth
Location: Remote Work Structure Available
Our client is a designer and manufacturer of high-quality consumer beauty products that are offered for sale online and through our wholesale distribution to major national well-known retailers. We are seeking a Director of Amazon Marketplace Growth that will be highly detail-oriented, have excellent communication skills, and has experience working with Amazon.
This role reports to the Co-Founder and President. The ideal candidate has a robust background in Amazon platform management and proven experience driving growth in the Amazon sales channel for an omnichannel brand.
In partnership with the Director of Ecommerce, the Director of Amazon Growth will be pivotal in shaping our ecommerce channel strategy and be responsible for driving the strategy and execution of our Amazon business. This seasoned ecommerce leader will create and implement our Amazon Marketplace strategy and ensure operational excellence across the channel. They will develop a strategic plan to drive profitable revenue growth and scale our paid marketing activities.
Responsibilities
Strategic Planning & Amazon Operations:
Director of Amazon Marketplace Growth
Location: Remote Work Structure Available
Our client is a designer and manufacturer of high-quality consumer beauty products that are offered for sale online and through our wholesale distribution to major national well-known retailers. We are seeking a Director of Amazon Marketplace Growth that will be highly detail-oriented, have excellent communication skills, and has experience working with Amazon.
This role reports to the Co-Founder and President. The ideal candidate has a robust background in Amazon platform management and proven experience driving growth in the Amazon sales channel for an omnichannel brand.
In partnership with the Director of Ecommerce, the Director of Amazon Growth will be pivotal in shaping our ecommerce channel strategy and be responsible for driving the strategy and execution of our Amazon business. This seasoned ecommerce leader will create and implement our Amazon Marketplace strategy and ensure operational excellence across the channel. They will develop a strategic plan to drive profitable revenue growth and scale our paid marketing activities.
Responsibilities
Strategic Planning & Amazon Operations:
- Define and implement the company's strategic vision for Amazon and execute a strategy that aligns with overall company goals to deliver business growth across the channel
- Oversee day-to-day operations of the Amazon sales channel, ensuring smooth execution of marketing, sales, and logistics activities
- Improve operations of our Amazon business to ensure efficiency and an exceptional customer experience
- Develop and implement a strategic plan to drive revenue growth on Amazon by optimizing pricing, expanding offerings, and executing other digital marketing initiatives
- Develop and manage the P&L for the channel, ensuring cost-effective strategies and meeting financial targets
- Analyze sales data, market trends, and customer insights to identify opportunities for growth and improvement
- Optimize product listings, pricing strategies, and promotional campaigns to maximize visibility and sales on the Amazon platform
- Lead, mentor, and develop a team, fostering a collaborative and high-performance work environment
- Coordinate with cross-functional teams, including marketing, logistics, and customer service, to ensure alignment and efficiency in Amazon operations
- Develop and implement processes and best practices to streamline Amazon operations and enhance efficiency
- Establish clear performance metrics and KPIs to track progress and measure success of the Amazon business
- Regularly review and adjust strategies and processes to align with changing market conditions and business goals
- Lead regular business reviews and report on Amazon channel performance to senior leadership, highlighting key insights and recommendations
- Collaborate with the President, VP, CMO, Director of eCommerce, and other senior leaders to align Amazon strategy with overall ecommerce and company objectives
- Ensure seamless integration and alignment of Amazon activities with broader retail and ecommerce strategies
- Maintain strong relationships with key stakeholders within the organization and with Amazon representatives to facilitate collaboration and drive results
- BA/BS in Business, Marketing or related field (MBA preferred)
- 7 years of experience in a senior leadership role managing Amazon sales channel with $10m revenue
- Strong credibility as a leader
- Proven track record of driving growth and profitability
- Strong expertise in Amazon platform management, including marketing, sales, and logistics
- Proficiency in eComm and data analytics tools and platforms (preferred)
- Strong communication and collaboration skills to work effectively across departments and with external partners
- Deeply curious about the customer to help inform decision making
- Action-oriented with a high tendency testing & learning
- Management: 4 years (Required)
- Amazon: 7 years (Required)
- 3P experience with current brand (Required)
- $600K minimum yearly ad spend in current role for 1 brand (Required)
- Must be hands on keyboard running ads at Amazon (Required)
- CPG Marketing experience within the last 2 years (Required)
- Our fast-paced, high growth environment creates a strong opportunity for professional development born from evolving experiences
- Health/Vision/Dental
- PTO
- Performance bonus
Salary : $80,000 - $150,000