What are the responsibilities and job description for the Digital Marketing Strategist position at Employers?
About Us
We are EMPLOYERS, a dynamic and fast-growing provider of workers' compensation insurance and services. We are seeking a goal-oriented individual willing to put their ideas to work as a Sales Enablement Marketing Manager. As a liaison between the Marketing and Sales departments, you will be responsible for developing, executing, and scaling marketing campaigns that support our Sales Team in their business and revenue goals.
Main Responsibilities:
- Develop and execute marketing campaigns to support the Sales Team's business and revenue goals.
- Collaborate with cross-functional teams to develop and implement marketing strategies and initiatives.
- Serve as a subject matter expert on brand guidelines and content development.
- Lead change management planning and communication efforts to support the implementation of new marketing programs and initiatives.
- Provide ongoing training, support, and guidance to Sales Team members to ensure alignment with marketing strategies and goals.
