What are the responsibilities and job description for the Marketing assistant/analyst position at Encode, Inc.?
Job Summary:
Research market conditions in local, regional, or national areas to determine potential sales of a product or service.
Responsible for gathering information on competitors and methods of marketing and distribution.
Typically has a Bachelor's degree or equivalent training and experience with media communication and reporting.
Education/Experience
Bachelor's degree in marketing or equivalent training required
2-4 years related experience required
Responsibility level
Exercises moderate independent judgment with direction from supervisor
Skills
Verbal and written communication skills, negotiation skills, customer service and interpersonal skills (Required)
Basic ability to work independently and manage one?s time (Required)
Basic knowledge of principles and methods for showing, promoting, and selling products or services (Required)
Basic knowledge of media production, communication and dissemination techniques and methods (Required)
Major Job Duties and Responsibilities:
Forecast and track marketing and sales trends, analyzing collected data
Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
Measure the effectiveness of marketing, advertising, and communications programs and strategies
