What are the responsibilities and job description for the VP of Ecommerce position at Encore Talent Solutions?
Are you an innovative ecommerce leader ready to take charge of digital sales and marketing for a fast-growing, mission-driven company? Do you thrive at the intersection of creativity, data, and leadership? Our client is seeking a VP of Ecommerce to lead their digital transformation and take their direct-to-consumer business to new heights.
As VP of Ecommerce, you’ll work alongside passionate leaders and report directly to the co-founder and president. You’ll play a pivotal role in shaping the digital future of an established brand that has spent over a decade inspiring and elevating the active lifestyle community.
What You'll Do
As the strategic leader for our client’s ecommerce initiatives, you will:
- Create and implement growth-driven digital marketing strategies aimed at driving sales, acquiring new customers, and enhancing customer retention.
- Collaborate with executive leadership to build and execute a comprehensive plan to achieve ambitious sales targets.
- Oversee and optimize all digital marketing channels, including paid ads, email, SMS, and partnerships.
- Own the customer journey, ensuring every touchpoint delivers an exceptional experience.
- Manage and enhance ecommerce platforms, including a WooCommerce site and an Amazon storefront.
- Develop and manage the marketing budget, ensuring optimal ROI on campaigns and initiatives.
- Utilize data-driven insights to continuously improve ecommerce performance and customer engagement.
- Inspire and lead a high-performing team, including internal talent, external agencies, and content creators.
- Stay ahead of industry trends, technologies, and innovations to keep our client’s brand at the forefront of ecommerce.
Who You Are
Our client is looking for someone who is:
- An experienced ecommerce strategist with 5 years of direct-to-consumer ecommerce marketing experience.
- A proven leader with a track record of managing teams, agencies, and partners to execute high-impact campaigns.
- Technically proficient in digital advertising (Meta, Google), email marketing, and SMS, with a hands-on understanding of campaign management.
- Data-savvy, with the ability to gather, analyze, and act on clean, actionable insights.
- Customer-obsessed, ensuring the best possible experience across all digital touchpoints.
- Creative and analytical, blending innovative ideas with a rigorous focus on results.
- Organized, detail-oriented, and driven, with the ability to thrive in a fast-paced, collaborative environment.
Why Join Our Client?
- Impactful Leadership: Lead the charge in digital innovation for a growing, mission-driven brand.
- Creative Autonomy: Shape and execute bold strategies in a collaborative, entrepreneurial environment.
- Growth Potential: Be part of a company with an exciting future and ample opportunities for professional growth.
- Passion-Driven Culture: Join a team that’s passionate about the active lifestyle and dedicated to making a difference.
Ready to elevate your career and lead a thriving ecommerce business into its next chapter? Apply now and join a company that’s redefining what it means to live an active, vibrant life!
Encore Talent Solutions is an Equal Opportunity Employer. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills, and experiences within our workforce.
