Marketing Associate - Long Island

ENT and Allergy Associates, LLP New York & New Jersey's premier ENT and Allergy medical practice, is seeking a self-motivated, people-friendly full time Marketing Associate four our Long Island offices. The scope of this position is to promote and perform duties related to Physician Referral Development, in-office marketing and as needed, other administrative functions.

The Marketing Associate reports directly to the Senior Marketing Manager and is part of the physician referral development teams. As needed, and upon request, the Marketing associate will help with the needs of the department(s) and department managers.

As needed this position will support the marketing departments in the following ways:

• Functions as the primary sales/marketing contact for referring physician offices.
• Interfaces with both physicians and their staffs to improve communication and understanding of the needs and wants of the referring practices.
• Develops plans for ENTA physicians with measurable goals and objectives.
• Conducts personal visits to referral sources and non-traditional sources weekly.
• Identify issues and concerns from referring offices and communicates them back to ENTA Physicians/Senior Team.
• Facilitates meetings for our physicians with referral sources and coordinates "Lunch and Learns" to discuss new clinical offerings.
• Review and maintain PRD activity reports documenting daily contact with referring physician offices and communicates back to ENTA Physicians and PSAs.
• Track referral progress from outreach efforts and report findings to physicians, while reviewing where PRD efforts best be applied.
• Build and maintain rapport with non-referring and established referring offices.
• Create brand awareness through visibility at community/networking events by promoting the services we provide.
• Develops referral trend reports and shares with ENTA Physicians and Senior Team.
• Facilitates community outreach, speaking and education opportunities for the practice.
• Help create new mediums for ENTA to advertise by studying current markets
• Help with backend CMS (Content Management System) for ENTA Website
• Work on creating and developing new marketing initiatives
• Facilitate, script, and record interdepartmental training videos including computer screenshot tutorials and training sessions
• 'Pick up' work that marketing team members need help getting time-sensitive work done
• Help inventory existing in-office materials, and create need to supplement list
• Create tailored mailing lists and implement mailings
• Maintain physician presentations on company intranet
• Explore additional referral development opportunities and make suggestion on how to pursue those opportunities
• Contribute to the Practice's social media implementation and maintenance.
• Perform other administrative responsibilities as needed
• Help to create customized physician referral target listings and maps for ENT and Allergy physicians
• Work with the marketing team to develop marketing materials: both internal (posters and service information) and external (brochures and physician inserts)
• Help to execute advertising campaigns (print ads, billboards)
• Help to create customized physician referral target listings and maps for ENT and Allergy physicians
• Explore additional referral development opportunities and make suggestions on how to pursue those opportunities
• Coordinate meetings for the board of directors (i.e.: contact practice site administrators to obtain food orders)
• Help to plan and organize, as well as attend special events (for example, practice building/CME dinners)
  
  

Responsibilities & Accountabilities

• Physician Liaisons are required to make a minimum of 25 physician office visits per week, or 5 per day on average. Every physician office within designated territory is to be visited in a rotational fashion, and visits may be subject to planning in advance under direction of the Senior Marketing Manager.
• Document all physician office interactions and other pertinent information in applicable databases to provide an accurate record of physician encounter history. All field staff must document activity for current day by 9 am following business day.
• Works closely with physician offices, other teams, departments, and levels of management as needed for problem resolution and/or process improvements to ensure effective and timely service for existing and prospective physicians.
• Physician Liaisons are required to work in conjunction with the Business Development department to provide support and to review data analytics as it pertains to geographic area.
• Maintain professional and consistent communication with Physicians and Executive; perform activities as directed.
• Attend all meetings, seminars, and training programs as instructed by Senior Director of Marketing and the Senior Marketing Manager.
• Respond in a professional fashion to physician office concerns, executing follow up actions to ensure physician office issues/opportunities are communicated to appropriate departments.
  
  

Physical Activities

• This position will be working in an office environment, utilizing typical office equipment. Also works in all areas of designated territory traveling from office to office via personal vehicle. Travel is required (Additional travel benefits will be provided). Must be able to lift and carry supplies required for PRD visits and events.
  
  

Specialized Knowledge And Skills

• Desired skills include customer service and/or medical knowledge, excellent interpersonal skills, attention to detail and project management skills.
  
  

We offer a competitive salary with a comprehensive benefits package including:

Medical/Dental/Vision insurance, Company paid long term disability, Flexible spending account, Company paid life insurance, Voluntary life insurance, 401k, Pet insurance.

Commuter Benefits

This position qualifies for commuter benefits including 5,000 car allowance, mileage, parking, tolls reimbursement, and 75.00 per month phone reimbursement.

About ENT And Allergy Associates, LLP (ENTA)

ENT and Allergy Associates, LLP is the largest and most comprehensive ear, nose, throat, allergy and audiology practice in the nation with over 55 offices and 300 physicians. Each ENT and Allergy Associates clinical location provides access to a full complement of services, including General Adult and Pediatric ENT, Voice and Swallowing, Facial Plastics and Reconstructive Surgery, Disorders of the Inner Ear and Dizziness, Asthma, Clinical Immunology, Diagnostic Audiology, Hearing Aid dispensing, Sleep and CT Services. ENTA has a clinical alliance with The Mount Sinai Hospital for the treatment of diseases of the head and neck and esophageal cancer and a partnership with the American Cancer Society to educate and treat patients with smoking disorders and cancer. The Practice has also expanded its clinical capabilities to include advanced Immunodeficiency trials.