What are the responsibilities and job description for the Marketing Consultant position at eRichards Consulting?
Our excellent MA client is looking for an experienced Marketing Consultant to work on a yearlong contract with their dynamic omnichannel marketing operations team in a HYBRID manner in Boston or Springfield, MA. MUST BE ABLE TO WORK ON OUR W2.
NO AGENCIES PLEASE.
Mastery Marketing Consultant one year HYBRID Boston/Springfield
Duties: Annuity Product Marketing Consultant The Opportunity As a Marketing Consultant, you will serve as a subject matter expert for omni-channel marketing campaign development and execution, and content creation for financial planning, investments, and other products. You will be instrumental in the thought leadership and creation of marketing content including sales concepts and collateral, competitive positioning, and more. Candidate must have a strong understanding of marketing fundamentals, creative writing experience, and the ability to build relationships and collaborate closely with stakeholders. Will have immediate impact and the opportunity to interface with marketers, product experts, and sales throughout the organization.
The Team
This role is part of the Product Marketing Strategy group that is responsible for crafting clear and compelling stories, and comprehensive omni-channel marketing campaigns to drive revenue and assets under management by increasing financial professional and client engagement. Work in a fast-paced environment with a strong focus on attention-to-detail, agility and follow-through. Our Annuities dept is currently building out their product shelf and increasing advisor distribution.
Responsibility
- Partner with integrated marketing groups including creative, media, sales and project management to build omni-channel advisor and consumer marketing campaigns to support the growth of our annuity products.
- Development of key content and materials, focusing on annuity initiatives.
- Product launches and promotion, and sales enablement materials will make up the body of work.
- Partnering with creative, media, sales, project management to create marketing content.
- Interact with key stakeholders to obtain buy-in and improve messaging of content.
- Engage product specialists, compliance and marketing operations to ensure accuracy/appropriateness of content.
- Inventory/monitor content across campaigns to ensure relevancy across multiple mediums.
- 5 Years of experience in marketing with proven written communication skills, demonstrated creative content development
- Strong Microsoft Office skills including Word, Excel, PowerPoint, Skype, SharePoint, Box and Outlook
- Ideal Qualifications
- 5 Years of experience Financial Services Marketing Products to advisors and consumers
- Ability work in a cross functional team and provide clear and concise content that drives engagement from those using our content
- Great project management skills with the ability to problem-solve and identify process efficiencies and improvements
- Omni-channel marketing campaign development for B2B and B2C audiences
