What are the responsibilities and job description for the Creative Marketing Team Lead position at Etain LLC?
Job Description
- Develop and implement creative strategies that align with overall marketing objectives and target audience.
- Collaborate with cross-functional teams to understand campaign requirements, target audience, and messaging goals.
- Manage and provide creative direction to internal and external creative teams, including designers, copywriters, videographers, and other creative professionals.
- Oversee the development and production of various marketing assets, such as digital advertisements, print materials, website content, videos, social media graphics, and more.
- Ensure consistency and brand adherence across all marketing creative elements.
- Review and approve creative concepts, storyboards, designs, and copy to ensure they meet brand guidelines and campaign objectives.
- Stay updated on industry trends, best practices, and emerging technologies to continually improve the effectiveness and innovation of marketing creative.
- Monitor project timelines, budgets, and resources to ensure on-time and on-budget delivery of creative assets.
- Collaborate with marketing analytics teams to evaluate the effectiveness of creative assets and campaigns and make data-driven recommendations for optimization.
