What are the responsibilities and job description for the Events Marketing Manager position at Everyday Dose?
About Us:
Coffee is "wakeup technology" that has not materially improved in 1,500 years. We are changing that. 50% of Americans have a gene variant that makes metabolizing caffeine difficult, causing jitters, bloating, and stomach problems. Most people shrug their shoulders and say, "Welp, that's coffee." Instead of shoulder shrugging, we've developed a priority blend of coffee, functional mushrooms, collagen protein, and nootropics to promote focus, energy, immunity, and gut health. No crash. No B.S. We've served 300,000 customers in the past 3 years. There are 150,000,000 coffee drinkers left. We're less than 1% done. Come join us for the remaining 99%.
Role Overview:
The Events Manager will be responsible for identifying and securing event opportunities for Everyday Dose to participate in. This role requires someone who can identify high visibility events, negotiate partnership contracts, manage a team of sampling representatives, and analyze event success. We are looking for someone with strong organizational skills, negotiation abilities, and a passion for marketing experiential events.
Key Responsibilities:
Experience: 5 years in event management, brand marketing, or field marketing (preferably in the food & beverage or coffee industry).
Skills:
Coffee is "wakeup technology" that has not materially improved in 1,500 years. We are changing that. 50% of Americans have a gene variant that makes metabolizing caffeine difficult, causing jitters, bloating, and stomach problems. Most people shrug their shoulders and say, "Welp, that's coffee." Instead of shoulder shrugging, we've developed a priority blend of coffee, functional mushrooms, collagen protein, and nootropics to promote focus, energy, immunity, and gut health. No crash. No B.S. We've served 300,000 customers in the past 3 years. There are 150,000,000 coffee drinkers left. We're less than 1% done. Come join us for the remaining 99%.
Role Overview:
The Events Manager will be responsible for identifying and securing event opportunities for Everyday Dose to participate in. This role requires someone who can identify high visibility events, negotiate partnership contracts, manage a team of sampling representatives, and analyze event success. We are looking for someone with strong organizational skills, negotiation abilities, and a passion for marketing experiential events.
Key Responsibilities:
- Event Strategy & Planning: Identify and evaluate relevant events (e.g., festivals, trade shows, farmers markets, conferences) to showcase our brand
- Contract Negotiation: Secure event participation by negotiating contracts, fees, and logistics with event organizers
- Execution & Sampling: Work closely with the Everyday Dose sampling representatives across multiple cities in the U.S. to ensure seamless event execution, including product setup, permits, staffing, and brand messaging
- Budget Management: Oversee event budgets to ensure cost-effectiveness while maximizing brand impact
- Performance Analysis: Track key event metrics (e.g., sales conversions, engagement, feedback) to measure ROI and optimize future event strategies
- Partnership Development: Build relationships with event organizers, venues, and partners to expand event opportunities and generate deeper partnership opportunities for the business development team at Everyday Dose.
- Brand Representation: Ensure brand consistency in all event activations, maintaining high-quality consumer interactions
Experience: 5 years in event management, brand marketing, or field marketing (preferably in the food & beverage or coffee industry).
Skills:
- Strong negotiation and communication skills
- Ability to manage multiple events simultaneously
- Experience working with field teams or brand ambassadors
- Analytical mindset with experience measuring event success
- Proficiency in event logistics and budget management
- Ability to travel as needed for events
- Passion for coffee and consumer engagement
- Competitive salary with performance-based bonuses
- Comprehensive health & dental insurance
- Wellness and professional development stipend
- Remote or hybrid work flexibility
- A chance to shape the social voice of a high-growth, innovative brand