Demo

Marketing Manager

Facility Grid LLC
Waltham, MA Full Time
POSTED ON 3/4/2025
AVAILABLE BEFORE 6/3/2025

Job Description

Job Description

Benefits :

  • Competitive salary
  • 401(k) company match
  • Health
  • Dental
  • Vision
  • Wellness resources

Used by the worlds largest construction companies, building owners, and commissioning providers, Facility Grids products allow users to track, verify, and manage building assets throughout the installation, quality control, and commissioning processes.

Facility Grid offers one-of-a-kind solutions that enable engineering and construction project teams to deliver an operationally ready building on day one. Our software tracks the progress of building systems & equipment, QC / Cx processes and documentation through the entire construction lifecycle, currently supporting projects ranging from $50 million to $8 billion in Total Construction Value. These include complex manufacturing, life science, airport, data center, semiconductor, and hospital projects.

Established and growing, Facility Grid is a unique company that combines a vibrant start-up culture with proven success and continuous improvement. In business for 12 years, we have an established client base and are poised for significant growth. We take pride in our collaborative work environment where we strive to cut out hierarchy and red tape each employee is valued as an integral part of our success.

We are seeking a hands-on and results-oriented Marketing Manager to lead and execute marketing initiatives for our growing company. Reporting to the Marketing Director, this is a fast-paced, hands-on role that will be involved in every aspect of the marketing function from brand strategy to lead generation to relationship management. This role is perfect for a creative self-starter with drive, resourcefulness, and initiative to make a tangible impact on the company's public image and sales outcomes. The ideal candidate will have experience managing digital marketing campaigns, leveraging HubSpot, and growing brand presence through social media, email marketing, and other digital platforms.

Key Responsibilities :

Digital Campaign Management :

  • Oversee website content, develop landing pages, and optimize the user experience throughout the customer journey.
  • Plan, create, and execute digital marketing campaigns to drive brand awareness, lead generation, and customer engagement.
  • Monitor and optimize campaigns across channels such as email, social media, and paid advertisements.
  • HubSpot Management :

  • Manage and optimize the HubSpot platform for CRM, marketing automation, and reporting.
  • Build workflows, nurture campaigns, and segment audiences for personalized communication.
  • Email Marketing :

  • Develop and manage email marketing campaigns, including content creation, design, A / B testing, and performance tracking.
  • Ensure high deliverability rates and continuous optimization of email strategies.
  • Social Media Management :

  • Develop and implement social media strategies to enhance brand presence on LinkedIn.
  • Create and schedule engaging content, track performance, and grow follower engagement.
  • Analytics & Reporting :

  • Track and analyze the performance of campaigns and marketing efforts using tools like HubSpot, Google Analytics, and social media insights.
  • Create insightful reports with actionable insights and recommendations based on campaign performance and ROI.
  • Events :

  • Plan and manage trade shows and regional events, ensuring successful outcomes in alignment with marketing objectives.
  • Qualifications :

  • Bachelors degree in Marketing, Communications, or a related field.
  • 3-5 years of experience in digital marketing, preferably in a small or growing company environment.
  • Required Skills :

  • Proven expertise in email marketing, social media management, and digital advertising.
  • Proficiency with Google Analytics.
  • Understanding of CRM systems and their role in marketing (HubSpot preferred).
  • Excellent communication and copywriting skills.
  • Analytical mindset with experience interpreting data and optimizing campaigns.
  • Ability to juggle multiple priorities without compromising quality.
  • Preferred Skills :

  • Familiarity with design tools (e.g., Canva or Adobe Creative Suite) and basic HTML is a plus.
  • Flexible work from home options available.

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