What are the responsibilities and job description for the Director of Growth & Acquisition Marketing position at Farther LLC?
Company Description
Farther is a rapidly growing RIA that combines expert advisors with cutting-edge technology - delivering a comprehensive, tailored wealth management experience.
Farther's founders are leaders and innovators from the private wealth industry who possess a unique blend of traditional wealth management, fintech, and technology production expertise. We're backed by top-tier venture capital firms, fintech investors, and industry leaders.
Joining Farther means joining a collaborative team of entrepreneurs who are passionate about helping their clients and our teammates achieve more. If you're the type who breaks through walls to get things done the right way, we want to build the future of wealth management with you.
The Role
We're seeking an innovative leader to build and scale our client growth engine, focusing on acquisition excellence and marketing efficiency. This role will be instrumental in developing and implementing programs that drive client growth, optimize acquisition channels, and enhance Farther's market presence while working in close partnership with our Advisor Success Platform team.
As one of the early members of our growing marketing team, you'll have a unique opportunity to shape our culture, establish new ways of working, and define how marketing drives impact across the organization. This is a rare chance to build something from the ground up while working alongside seasoned fintech leaders.
Your Impact
- Serve as a strategic leader in marketing, bringing both high-level vision and hands-on execution capabilities to drive growth
- Design and implement comprehensive growth marketing programs that drive client acquisition and advisor lead generation
- Create scalable frameworks for marketing operations, including campaign optimization and marketing technology adoption
- Develop and execute multi-channel marketing strategies focused on high-net-worth client acquisition and advisor recruitment
- Build and maintain performance metrics and KPIs to track acquisition success and marketing ROI
- Lead the creation of marketing playbooks and resource libraries for consistent campaign execution
- Partner with technology teams to identify and implement tools that enhance marketing efficiency
- Establish testing frameworks to accelerate campaign optimization
- Create systematic approaches to identify and scale successful acquisition channels
- Be a key voice in building marketing team culture, processes, and best practices as we scale
The Ideal Match
Bonus Points
Why Join Us
Ready to disrupt wealth management? Let's talk!