What are the responsibilities and job description for the Senior Content Marketing Manager position at Fieldguide.ai?
A company is looking for a Senior Content Marketing Manager to shape its voice and storytelling strategy.
Key Responsibilities
Lead the development and execution of the content marketing strategy to drive demand and brand developmentProduce high-quality content across various formats, including ebooks, videos, and blog postsMonitor content performance metrics and optimize strategies based on data-driven insights
Required Qualifications
Exceptional storytelling ability with a talent for crafting compelling narrativesStrong understanding of narrative structure and audience engagementExperience in developing character-driven case studies and success storiesAbility to maintain narrative consistency across different content formatsUnderstanding of audit, accounting, and advisory services industry trends (preferred)
