What are the responsibilities and job description for the Membership Sales Director Lead position at Fitness Formula Clubs?
Job Overview
Dental insurance. The Membership Sales Director is responsible for maximizing membership growth and recruitment through successfully forming and executing sales and marketing efforts, developing and maintaining strategic relationships, and building a high-performance sales team.
The Membership Director must be comfortable utilizing professional sales and marketing skills to lead a team of sales professionals and effectively coach them to perform sales calls, generate qualified leads, execute marketing campaigns, actively develop and participate in networking events and achieve monthly sales goals.
Key Responsibilities:
• Responsible for achieving Club's monthly membership sales and monthly net membership goals
• Improvement, Safety, Friendliness, Superior Service and Integrity
• Develop and implement monthly and quarterly sales action plans. Monitor and analyze the effectiveness of sales and marketing programs
• Implement lead generation strategies (prospecting events, outdoor festivals, etc.)
• Assist in recruiting, coaching, developing and mentoring the sales team
• Conduct a thorough needs analysis, present membership benefits that match the prospects needs/wants and invite prospects to become members of the club
• Build relationships and meet the needs of prospective members through engagement such as identifying needs, club tours, pipeline management and relationship marketing strategies
• Maintain proper use of CRM (GymSales) database, contracts and forms. Effectively track the lead source and missed sales to understand objections and establish a course of contact
• Assist in community outreach and power prospect up to 50% self generated leads by attending networking, neighborhood, chamber, business after hours and open house events
• Network with members and guests to maximize referrals. Staff street fairs, expos and outdoor events to generate leads and follow up with prospects
• Help staff corporate health fairs and generate new WellFIT leads
Dental insurance. The Membership Sales Director is responsible for maximizing membership growth and recruitment through successfully forming and executing sales and marketing efforts, developing and maintaining strategic relationships, and building a high-performance sales team.
The Membership Director must be comfortable utilizing professional sales and marketing skills to lead a team of sales professionals and effectively coach them to perform sales calls, generate qualified leads, execute marketing campaigns, actively develop and participate in networking events and achieve monthly sales goals.
Key Responsibilities:
• Responsible for achieving Club's monthly membership sales and monthly net membership goals
• Improvement, Safety, Friendliness, Superior Service and Integrity
• Develop and implement monthly and quarterly sales action plans. Monitor and analyze the effectiveness of sales and marketing programs
• Implement lead generation strategies (prospecting events, outdoor festivals, etc.)
• Assist in recruiting, coaching, developing and mentoring the sales team
• Conduct a thorough needs analysis, present membership benefits that match the prospects needs/wants and invite prospects to become members of the club
• Build relationships and meet the needs of prospective members through engagement such as identifying needs, club tours, pipeline management and relationship marketing strategies
• Maintain proper use of CRM (GymSales) database, contracts and forms. Effectively track the lead source and missed sales to understand objections and establish a course of contact
• Assist in community outreach and power prospect up to 50% self generated leads by attending networking, neighborhood, chamber, business after hours and open house events
• Network with members and guests to maximize referrals. Staff street fairs, expos and outdoor events to generate leads and follow up with prospects
• Help staff corporate health fairs and generate new WellFIT leads
