What are the responsibilities and job description for the Advanced Digital Insights Analyst position at Flexton Inc.?
Job Title: Advanced Digital Insights Analyst
Location: Remote
Duration: 6 Month(s)
Client: Kroger
Top skills: Adobe Analytics, build / maintain dashboards, AB tests
Job Description:
Tell me about this role and the product/team this person will be working on.
This role will support the Search Product, which enables ~65% of Seamless Sales, as well as our Products team, which manages our product cards and detail pages. This individual will help us to craft a story of customer behavior through the search & browse shopping experience, demonstrating where there are points of friction or opportunities to improve/innovate. This person will consult with our Implementations
group on the requirements of our analytics, as well as help craft when we need to create / adjust any metrics or definitions.
What are the key business questions being addressed or the problems being solved for the team/role?
· How might we build confidence in the accuracy of our analytics through how they are captured and reported?
· How might we drive better alignment on consistent application of analytics across CX?
· How might we accelerate the speed in which we can implement analytics by removing barriers and optimizing workflows?
· How might we enable product teams to analyze performance in an easy way so our Digital Insights Analyst can focus on complex analyses and new metrics?
What does the day to day look like for this role?
Collaborating with Search & Product PMs on performance trends at a high level, connecting how AB tests are adjusting our overall KPI tracking, identifying north star metrics & ensuring our implementation and definition of analytics is sound, and helping to identify new opportunities based on customer insights.
Who will this person be collaborating with internally and externally?
Largely with our Search Product managers (4 of them) and our Products PMs (2-3 of them), our Implementation team, other CX analysts, and occasionally our engineering counterparts
Key Responsibilities
What are nice to have skills/experience?
Please list in order of importance.
· Comfort working with development teams – technical awareness
· Familiarity with technologies across web & native
· Comfort with ambiguity and problem solving – determination in the face of challenges
· In depth adobe analytics experience
· Complex calculations & custom measurement creation
· Storytelling capabilities
· Nice to have – statistical experience
