What are the responsibilities and job description for the Marketing Manager position at FMI- The Food Industry Association?
FMI - The Food Industry Association: We are hiring a Marketing Manager (Hybrid Role)
Are you passionate about marketing, data analysis, and making a real impact in the food industry? If you're ready to transform insights into action and elevate industry standards, we want you!
Quick Snapshot: In this role, you'll lead marketing and sales initiatives by identifying key data trends, optimizing campaigns, and driving revenue growth for FMI membership and SQF certification programs. You'll blend creativity with analytics to craft multi-channel campaigns, generate quality leads, and fuel FMI's mission to advance the food industry.
What You’ll Do in This Role?
- Create & Execute Campaigns: Develop data-driven marketing strategies to grow FMI membership and SQF certifications.
- Lead Generation: Manage marketing funnels, ensuring steady, qualified leads for sales teams.
- Data Analysis & Insights: Use HubSpot and other tools to track performance, refine messaging, and support sales goals.
- Collaboration: Partner with business development teams to create sales materials and drive revenue targets.
- Budget Management: Optimize resources and coordinate with vendors to achieve maximum ROI.
Education and Skills That You’ll Need to be Successful:
- A bachelor’s degree in marketing or related field.
- Three to five years of experience working in marketing, communications, or sales.
- Strong skills in Excel, , HubSpot, HTML, Adobe, Photoshop, Canva and digital marketing.
- Experience with marketing automation and databases.
- Excellent oral and written communication skills.
- Strong project management skills with the ability to organize and prioritize tasks independently.
- A passion for data-driven strategies and teamwork.
Why FMI? We are the champions for the food industry and the issues that make a difference to our members in the food industry. Our work touches the lives of over 100 million households in the U.S. and representing an $800 billion industry with nearly 6 million employees. By joining our team, you will be part of a diverse, engaging, and supportive environment where your contributions directly impact the future of the food retail industry.
Our Benefits: We offer a generous benefits package that includes health benefits, 401(k), 11 paid holidays, paid leave benefits, a summer hours program allowing you to work only half days on Fridays during the summer, volunteer opportunities (if you want to give back to your community), the chance to join our employee wellness group and much more!
This position only requires you to be in the Arlington office a minimum of two days per week.
Apply Now: If you are looking for a new position where you can apply your analytical and creative skills while growing your career, we encourage you to apply now.
Learn more about FMI by visiting our website at www.fmi.org
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FMI is an Equal-Opportunity Employer.
