Head of Marketing (Remote US)

Fonzi AI has exclusively partnered with Doctronic to hire a Head of Growth.

⚠️ Only candidates located in the United States will be considered for this role.

About Doctronic

Doctronic is revolutionizing healthcare with the world’s first digital doctor, delivering personalized, 24/7 AI-powered medical consultations while seamlessly connecting patients to human doctors nationwide for immediate care. Built with proprietary data, agentic medical modeling, and cutting-edge AI technologies, Doctronic ensures accessibility, accuracy, and efficiency in healthcare. Since its launch, the platform has conducted over 7 million chats while maintaining an impressive NPS of 68. Positioned as the #1 search result for “AI Doctor,” Doctronic is scaling rapidly, addressing the $300 billion primary care market and paving the way for a more connected, efficient healthcare future.

Founded by a team of healthcare and technology veterans, Doctronic is dedicated to making healthcare more efficient, accessible, and impactful. Following a highly successful funding round, the company is scaling rapidly and aims to solidify its position as the market leader.

About the Role

As Head of Growth, you will be at the forefront of Doctronic’s expansion, responsible for designing and executing a comprehensive growth strategy to scale user acquisition, engagement, and retention. Reporting directly to the CEO, you will own all marketing functions, lead a high-performing team, and work cross-functionally to ensure alignment across product, support, and operations. This is a rare opportunity to shape the future of a company revolutionizing healthcare through technology.

Responsibilities

Growth Strategy & Execution:

• Develop and own a robust Go-To-Market strategy that drives user acquisition, retention, and revenue growth.
• Scale user acquisition across multiple channels (organic, paid, partnerships, PR, and more).
• Identify and develop new marketing channels to expand Doctronic’s market reach.

Channel Management:

• Manage social media presence and oversee the content calendar.
• Lead SEO strategy and content optimization initiatives to maximize visibility.
• Lead and optimize performance marketing campaigns, directing the Performance Marketing Manager.
• Build and nurture relationships with medical influencers and key stakeholders.
• Foster healthcare communities and establish impactful partnerships.

Conversion Optimization:

• Create and optimize conversion funnels, including landing pages and onboarding workflows.
• Leverage product-led growth strategies to drive user retention and engagement.
• Be the voice of analytics, pushing the company to be increasingly guided by revenue and growth data-driven.

Data-Driven Growth:

• Track and report on key growth metrics, providing actionable insights to the leadership team.
• Conduct A/B testing to optimize campaigns and conversion rates.

Team Leadership:

• Manage and mentor a Performance Marketing Manager and future hires, fostering a culture of accountability, innovation, and problem-solving.
• Collaborate with cross-functional teams to ensure alignment on growth goals.

Compliance:

• Ensure all marketing and growth initiatives adhere to healthcare regulations and industry standards.

Must-Haves

• 7 years of experience in growth roles, preferably in healthcare or tech startups.
• Proven track record of scaling businesses from early-stage to $10M ARR.
• Expertise in managing multiple marketing channels, including performance marketing, SEO, partnerships, PR, and product-led strategies.
• Hands-on experience managing budgets of $100k per month.
• Strong analytical mindset with a data-driven approach to decision-making.
• Exceptional leadership and team-building skills are essential, as you will immediately have a direct report.
• Ability to thrive in a fast-paced, dynamic startup environment.

Nice-to-Haves

• Experience working in HealthTech, SaaS, or marketplaces.
• Familiarity with tools like Google Analytics, SEMrush, HubSpot, Clay, Airtable, Figma, or SurferAI.
• Background in developing and scaling communities.
• Prior experience working with medical influencers.

Benefits

• Competitive salary of $200,000, plus equity.
• Comprehensive healthcare coverage, including medical, dental, and vision.
• Opportunity to work with a dynamic, mission-driven team shaping the future of healthcare.