What are the responsibilities and job description for the Head of Marketing position at Fonzi AI Recruiting?
π Head of Marketing - Exciting Cybersecurity Startup
π’ About Our Clien
tOur client is a fast-growing cybersecurity startup on a mission to be the go-to platform for all organizational app-sec needs, from real-time protection to code remediation. They've built a strong technical foundation with founders from Israel's elite cybersecurity units. With several enterprise companies already on board, they're ready to scale their marketing efforts and brand presence
.
?? The Opportuni
tyAs their first marketing hire, you'll play a pivotal role in shaping the go-to-market strategy and scaling the demand generation engine from the ground up. This is a unique opportunity to make a significant impact as the company grows and establishes its market position. You'll build and lead marketing from scratch with direct input into the company's direction and messagin
g.
π― What You'll
- DoDevelop and execute a full-funnel demand generation strategy across content marketing, email campaigns, events, and paid chann
- elsBuild and optimize the marketing tech stack and analytics infrastructure to track, measure, and scale marketing effo
- rtsCreate compelling content tailored to technical decision-makers, including whitepapers, case studies, blog posts, and thought leadership pie
- cesDesign and implement lead scoring, nurturing, and qualification processes to improve conversion ra
- tesPartner with sales to ensure alignment on messaging, lead quality, and pipeline go
- alsManage the marketing budget, vendors, and agencies, ensuring clear ROI on all initiati
- vesMonitor market trends and competitor activities to inform strategy and position
ing
π₯ What We're Looking
- For5 years of B2B marketing experience, with a strong focus on demand generation and pipeline gr
- owthProven track record of building and scaling marketing programs that drive measurable business res
- ultsHands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) and analytics t
- oolsDeep understanding of B2B technology marketing with a balance of creative and analytical sk
- illsExceptional ability to translate data into actionable insights and compelling sto
- riesExperience in cybersecurity or related technical fields is a strong
- plusBachelor's degree in Marketing, Business, or a related f
ield
π Location & Sch
- eduleFully remote to
- startTransitioning to hybrid in NYC within several months as the office is buil
- t outMust be commutable to NYC for future hybrid
work
π Success M
- etricsFirst 3 months: Build marketing infrastructure, establish brand guidelines, and develop initial content st
- rategy6 months: Launch demand generation campaigns with measurable pipeline
- impact12 months: Scale marketing operations to support growth targets and team exp
ansion
π B
- enefitsCompetitive salary and meaningful
- equityComprehensive benefits
- packageFlexible PTO and remote-friendly work envi
- ronmentProfessional development
- budgetOpportunity to shape a department from the gr
ound up
β¨ Why This Role Is
SpecialThis is a rare opportunity to build something from scratch at a well-funded startup with proven market traction. You'll work directly with technical founders who've secured multiple Fortune 25 clients and are poised for significant growth. For a marketer who can balance strategic vision with hands-on execution, this role offers both immediate impact and long-term career
growth.
π€ The Fonzi.a
i ProcessFonzi.ai is transforming the hiring experience through our innovative AI-powered s
- creening:Equal Opportunity: Our AI interviewer gives every candidate the same opportunity to showcase their skills and experience, reducing traditional hiri
- ng biasesConvenient Scheduling: Complete your initial interview anytime, anywhereβno need to coordinate calendars or take
- time offComprehensive Evaluation: Share your story fully without being limited by resume space or traditional screening
questions
After the AI screening, selected candidates meet directly with the company's leadership team, ensuring you spend your time with the people who matter most in the hiring
decision.
Our client values diversity of thought and experience. We encourage applications from candidates of all backgrounds and evaluate based on skills, experience, and
Salary : $150,000 - $200,000