What are the responsibilities and job description for the Head of Paid Media Strategy position at ForceBrands?
About the Job
ForceBrands seeks a Head of Paid Media Strategy to lead its paid media efforts and drive revenue growth through data-driven marketing initiatives.
This role requires a seasoned professional with experience in managing high-budget campaigns across multiple brands simultaneously and a strong background in paid search, paid social, display, creator, and influencer marketing campaigns.
Key Skills and Qualifications
- Paid Media Expertise: Proven success in overseeing high-budget campaigns across multiple brands simultaneously.
- Leadership: Demonstrated success in leading teams with direct experience in managing in-house employees globally/remote.
- Data Analysis: Expert-level proficiency in data analytics, KPI tracking, and attribution modeling.
- Creative Insight: Strong eye for creative optimization across ad formats.
