Marketing Coordinator, Loyalty Program - Fashion Brand

Our client, a Famous Fashion Brand, is seeking a Marketing Coordinator, Loyalty Programs to join the team in New York City. This role will focus o building out their loyalty credit card program.

Responsibilities:

• Drive customer retention and acquisition through the execution of strategies and promotional offers for the company Card Program
• Collaborate with key stakeholders across E-commerce, Retail, Brand Creative, Finance, and IT to develop and manage the marketing calendar for the credit card program across all channels.
• Execute day-to-day activities related to the credit card program, including offer management, quality assurance, collateral creation, and overseeing marketing executions.
• Act as the primary point of contact to resolve any issues related to the credit card program, collaborating with IT, stakeholders, and customer-facing teams (store and call center associates).
• Ensure legal compliance for all credit card campaigns, offers, and promotions in partnership with the Bank.
• Contribute to the development of future strategies based on performance data and market trends.
• Work closely with business and IT stakeholders to plan, prioritize, and implement program enhancements to improve the credit card customer experience.
• Analyze program performance, interpret key metrics, and recommend adjustments to optimize the credit card program’s success.
• Conduct competitive research to stay informed on credit card marketing trends and industry best practices.

Qualifications:

• Bachelor’s degree and 1-2 years of related experience in credit card or loyalty marketing programs
• Strong analytical skills required, strong proficiency in Microsoft Office and Google App Suite
• Strong ROI-focus, business and financial acumen
• Excellent verbal and written communication skills
• Creative, out of the box thinker with aptitude to think strategically but act tactfully and execute with precision
• Strong attention to detail and exceptional organizational/Project Management skills required
• Ability to adapt and multi-task in a fast-paced environment with solid time management skills
• Comfortable working in a dynamic environment with changing priorities

Please submit your resume to apply!

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