What are the responsibilities and job description for the Marketing Manager position at Frontall USA?
We are revolutionizing innovation by creating an ecosystem where technology, sustainability, and entrepreneurship converge. Our unique Blueprint and IP/Asset Creation EcoSphere empowers startups and innovators through advanced technology, data-driven decision-making, and strategic collaborations. We dont just build brandswe shape the future of innovation by integrating technology and sustainable business practices.
Join us in redefining the tech landscape as we create solutions that drive growth, enhance branding, and optimize performance.
Role OverviewWe are seeking a Marketing Manager to lead our marketing, branding, and growth strategy at te company. This role is ideal for a dynamic and strategic thinker who can integrate innovative marketing techniques with data-driven decision-making. The Marketing Manager will oversee customer acquisition and retention campaigns, ensuring that all marketing efforts align with company vision for sustainable growth and technological advancement.
Key Responsibilities- Develop and execute marketing strategies to enhance brand visibility, user acquisition, and positioning.
- Manage and refine Lleumerias brand narrative to align with its innovation-driven ethos.
- Design and implement growth campaigns targeting tech entrepreneurs, investors, and innovators.
- Oversee multi-channel acquisition efforts, including digital marketing, content, influencers, and paid media.
- Develop data-driven retention programs using automation, CRM, and engagement strategies.
- Optimize conversion funnels with A/B testing, analytics, and UX/UI enhancements.
- Align marketing with sales to drive conversions and revenue growth.
- Create and manage marketing collateral, case studies, and pitch materials.
- Implement customer segmentation to target high-value audiences effectively.
- Leverage data analytics to optimize marketing spend and maximize ROI.
- Track KPIs and provide actionable insights for growth.
- Utilize AI-driven marketing technologies for personalization and efficiency.
- Explore strategic partnerships, PR, and collaborations to expand reach.
- Lead thought leadership initiatives through blogs, whitepapers, and industry events.
- 5 years of experience in marketing, growth strategy, or digital marketing, preferably in tech, innovation, or startup ecosystems.
- Proven track record in brand management, customer acquisition, and retention strategies.
- Experience in data-driven marketing, including A/B testing, performance optimization, and analytics.
- Strong understanding of sales-marketing alignment and conversion-driven strategies.
- Proficiency in marketing automation, CRM platforms, SEO/SEM, social media, and paid advertising.
- Excellent communication, storytelling, and leadership skills.
- Familiarity with AI-driven marketing tools, Web3, blockchain, and sustainability-driven marketing strategies is a plus.