What are the responsibilities and job description for the Marketing Director position at FTS Inc?
Position: Marketing Director
Industry: Homebuilding
Responsibilities:
- This position has supervisory responsibilities and will lead a team of people.
- Coordinate all operational aspects of active selling communities, start-ups, and closeouts on a daily basis.
- Oversee inventory and distribution of marketing collateral materials, including digital brochures, floor plans, and handouts, for each community.
- Cultivate relationships with signage, marketing, and PR trade partners to ensure the timely delivery of high-quality materials.
- Manage the inventory and distribution of promotional materials and miscellaneous items for model homes.
- Oversee company and MLS website maintenance.
- Coordinate and participate in all sales and company-sponsored events, occasionally requiring weekend and evening attendance.
- Track and analyze community traffic and marketing effectiveness to make informed recommendations for optimizing return on investment.
- Collaborate with sales and corporate marketing teams to develop and execute marketing strategies.
- Complete administrative duties including generating reports, creating spreadsheets, and processing invoices for approval and payment.
- Participate in sales meetings, conduct community visits, and stay informed about market trends and competitor activities.
Requirements:
- Bachelor’s degree in business, advertising or marketing.
- 3 years of experience as a Marketing Manager.
- New home building industry experience is required.
- Proficiency with various social media platforms and Microsoft Office Suite
Job Type: Full-time
Pay: $125,000.00 - $145,000.00 per year
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
Schedule:
- Day shift
Experience:
- Homebuilding Industry: 1 year (Required)
Ability to Relocate:
- Boynton Beach, FL 33424: Relocate with an employer provided relocation package (Required)
Work Location: In person
Salary : $125,000 - $145,000