What are the responsibilities and job description for the E-Commerce and Marketing Specialist position at Future Sports Products International?
Overview
We are seeking a detail-oriented and innovative E-Commerce Specialist to join our dynamic team. The ideal candidate will have a strong understanding of digital marketing strategies and a passion for driving online sales through various e-commerce platforms. This role involves managing our online presence, optimizing product listings, and implementing effective marketing campaigns to enhance customer engagement and increase revenue.
Responsibilities
- Develop and execute e-commerce strategies to drive traffic and sales on our online platforms.
- Optimize product listings for SEO to improve visibility and search rankings.
- Manage email marketing campaigns to nurture leads and promote products effectively.
- Utilize Google Ads and other advertising tools to create targeted ad campaigns that maximize ROI.
- Oversee social media management, creating engaging content that aligns with brand messaging.
- Analyze website performance using tools such as Google Analytics, providing insights for continuous improvement.
- Collaborate with cross-functional teams to enhance the overall customer experience on the website.
- Maintain and update the company’s WordPress site, ensuring all content is current and relevant.
- Utilize SQL for data analysis to inform marketing strategies and decision-making processes.
Qualifications
- Proven experience in e-commerce management or digital marketing roles.
- Strong knowledge of SEO best practices and tools.
- Familiarity with email marketing platforms and campaign management.
- Proficient in Google Ads, social media management, and digital advertising techniques.
- Basic understanding of CSS for minor website adjustments is preferred.
- Experience with WordPress for website management is highly desirable.
- Ability to analyze data using SQL or similar tools to drive actionable insights.
- Excellent communication skills, both written and verbal, with a keen attention to detail.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
Join us in shaping the future of our e-commerce initiatives while contributing your expertise in digital marketing!
Job Type: Full-time
Pay: $45,403.38 - $54,679.33 per year
Schedule:
- 8 hour shift
Ability to Commute:
- Northridge, CA 91324 (Required)
Ability to Relocate:
- Northridge, CA 91324: Relocate before starting work (Required)
Work Location: In person
Salary : $45,403 - $54,679