Demo

Senior Copywriter

FWD People
Brooklyn, NY Full Time
POSTED ON 1/9/2025
AVAILABLE BEFORE 4/7/2025

Overview :

FWD People is a full-service strategic marketing agency delivering meaningful and measurable results in the health and non-profit sectors. We take pride in being our clients' trusted strategic partner - staying ahead of the curve, and leveraging our expertise and foresight to help them navigate change and seize opportunities. We approach every challenge with a commitment to innovation, excellence, and empathy and we seek the same qualities in our team. As a fast-growing, senior team, we're excited to welcome more forward-thinking individuals who will help us drive growth, foster positive change within our client's industries, and have fun along the way.

As a Senior Copywriter, you'll play a key role in shaping the voice, messaging, and content for our Animal Health and Biotech clients. You'll collaborate closely with cross-functional teams and clients to develop strategic, on-brand copy, while fostering strong relationships through excellence in communication and content delivery. You'll have autonomy in your role, balancing creativity, regulatory needs, and deadlines, all in a supportive environment that values your ideas and promotes growth.

What You'll Do :

  • Lead copy & content development, specifically in our Animal Health client portfolio, while also contributing to our impactful non-profit work. Own all stages of copy development, from concepting to final delivery, including proofing.
  • Become a product information specialist, appropriately sourcing and referencing written materials for our client's regulatory reviews.
  • Actively explore our clients and their specific industries, developing fluency in therapeutics, diagnostic tools, audiences, and language.
  • Be an expert at copyediting and creating strategic copy & narratives across brand identities, print, digital, web, social, campaigns, and technical guides for diagnostic tools, using industry best practices, while ensuring clarity and consistency throughout
  • Work closely and collaboratively with FWD People team members and clients to articulate ideas, develop concepts, provide content and copy solutions and solutions, and ensure assets are strategic and on-brand.
  • Maintain version and quality control of owned assets throughout the project lifecycle, actively organizing and managing owned files to ensure operational effectiveness and efficiency.

What You'll Bring :

  • You bring 7 years of copywriting experience working within a similar agency environment, with a primary focus in healthcare / pharma. Animal Health experience is a huge plus.
  • You have high standards for the creative process and your output, and are able to exhibit exceptional attention to detail in all tasks, ensuring accuracy, consistency and precision in all deliverables.
  • You're proficient in AMA and AP style and have a strong understanding of best practices in the pharma and healthcare industry, including how to apply references and validate ahead of regulatory submissions.
  • You work well under pressure and are an expert at being able to self-manage expectations and deliver on-brief, strategic, and strong copy across deliverables.
  • You're a critical thinker and a natural storyteller, skilled at communicating ideas in slides and across GSuite, and presenting to clients and internal team members.
  • You embody a self-motivated positive attitude and collaborative nature, with the ability to adapt to new situations, think on your feet, and communicate openly and proactively with those around you.
  • What You'll Love About This Role :

  • Creative Challenge : Work on innovative, interesting projects in the Animal Health and Biotech sectors, and contribute your talents to non-profit initiatives, stretching your creative and technical skills across unique audiences.
  • A Culture of Growth : Be part of a team that values growth, offering opportunities to learn, collaborate, and lead in a supportive environment.
  • Strategic Impact : Leverage your creative and technical talent with a focus on strategic thinking, ensuring that every piece of content aligns with campaign and client goals and contributes to meaningful outcomes.
  • Working at FWD People

    We are a senior team that champions integrity, adaptability, excellence, and growth. Here, you'll collaborate with solution-focused colleagues to advance both our clients and our teams.

    Our office is located in Brooklyn Heights, and we offer a flexible hybrid work schedule. We value in-person collaboration and connection but also understand the importance of offering the flexibility to work from home.

    We are dedicated to creating a diverse, equitable, and inclusive workplace where everyone feels valued and respected. As an equal-opportunity employer, we welcome differences in race, gender, age, sexual orientation, disability, and more. We believe that diversity drives innovation and success, and we are committed to ensuring equal opportunities and fostering a culture of respect and collaboration.

    Benefits & Comp

    At FWD, we believe in supporting our team both personally and professionally. We offer excellent benefits, including 25 days off per year 16 paid holidays, matching 401(k), medical, dental & vision, paid parental leave, home office setup, yearly team retreats, and a comprehensive professional development program including executive coaching and a yearly professional development stipend. As we continue to grow, we enhance our benefits package to meet the needs of our team.

    The salary range for this role is $105,000 - $120,000 with a preference for contract-to-permanent candidates to ensure a mutual fit. However, full-time candidates are also welcome and encouraged to apply. This role is based in NYC (Brooklyn) with a flexible hybrid work schedule.

    Salary : $105,000 - $120,000

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