Salesforce Data Analyst

The Sales Operations Technology and Enablement team operates at the intersection of technology and business, delivering impactful solutions that drive sales success.

The Salesforce Data Analyst will play a critical role in our new Data Excellence group. This team is focused on raising the bar for data quality, governance, and consistency across Salesforce and other key Sales Operations systems. The Salesforce Data Analyst will contribute directly to defining and implementing data standards, helping to build a more reliable and scalable CRM ecosystem. In this role, you'll work directly with data—analyzing, cleaning, and improving it to ensure accuracy, consistency, and usability. You'll also help define data standards and governance rules, identify gaps, and put processes in place to improve overall data quality across the ecosystem. This position is based in our Corporate location in Parsippany, NJ.Essential Duties

• Salesforce Data Stewardship:• Monitor, analyze, and improve the quality of data entered and maintained within Salesforce, including Sales Cloud, Service Cloud, and Experience Cloud. Ensure adherence to defined data standards, governance rules, and best practices.
• Process-Integrated Data Analysis:• Analyze data flows and business processes that impact Salesforce records, including automated workflows, integrations with external systems, and user-driven updates. Identify trends, anomalies, and opportunities for process optimization.
• Ecosystem Reporting & Insights:• Design and maintain reports and dashboards that provide actionable insights into Salesforce data, user behavior, and business performance. Partner with stakeholders to translate business questions into data-driven analysis.
• Data Integrity & Quality Management:• Define and implement quality controls, validation rules, and monitoring to ensure consistency, accuracy, and completeness of Salesforce data. Proactively identify data gaps or inconsistencies and work cross-functionally to resolve them.
• Cross-System Data Governance:• Collaborate with business teams to understand and support upstream/downstream systems that insert or update Salesforce data (e.g., CPQ, ERP, marketing platforms). Ensure data transformations and sync processes maintain data fidelity.
• Documentation & Standards Maintenance:• Develop and maintain clear documentation of data definitions, standards, and data lineage across Salesforce objects and related systems. Serve as a knowledge resource for data-related questions within the Salesforce ecosystem.
• User Enablement & Best Practices:• Support Salesforce users by creating guidance, training materials, and self-service resources that promote consistent and accurate data entry. Champion data quality awareness across business units.
• Master Data Management & Data Quality Enablement:• Leverage both native Salesforce tools (such as validation rules, duplicate management, and data integration capabilities) and external MDM solutions to ensure consistent, accurate, and governed data across the Salesforce ecosystem. Support the implementation of scalable data management frameworks that enforce standards, reduce duplication, and maintain data integrity across interconnected platforms.
  

• Bachelor’s Degree required, Sales Operations, Sales Management, Operations, Data Analytics, Statistics, or Information Systems is a plus.
• 3 years of experience in a data analysis, business analysis, or reporting role—preferably in a Sales, Marketing, or Customer Operations environment.
• Hands-on experience with Salesforce as a primary data source, including building and interpreting reports and dashboards across multiple Salesforce clouds (e.g., Sales Cloud, Service Cloud, Experience Cloud).
  

• Experience working with data visualization tools to present findings and support stakeholder decision-making.
• Familiarity with data quality, governance, and MDM practices—especially within cross-functional business environments where Salesforce is a core system of record.
• Experience working with or interpreting data from integrated platforms (e.g., CPQ, ERP, marketing automation tools, customer portals) that connect to or impact Salesforce data is a plus.
• Understanding of data quality principles, data governance, and Master Data Management (MDM) practices. Experience working with or supporting MDM frameworks and tools preferred.
• Salesforce certifications (such as Salesforce Associate or Salesforce Administrator) are a plus.
• MDM-related certifications or training are preferred but not required.
• Previous Sales Operation or Sales experience is a plus.
• Previous Manufacturing experience is a plus.
• Deep familiarity with Salesforce data structures, standard objects (e.g., Leads, Accounts, Opportunities), and reporting tools. Able to navigate and analyze within Sales Cloud, Service Cloud, and related applications.
• Demonstrated understanding of data quality principles, governance best practices, and master data management concepts (both within Salesforce and across connected systems).
• Exceptional critical thinking and problem-solving skills; comfortable identifying trends, inconsistencies, and business opportunities through data.
• Ability to interpret data in the context of sales, marketing, and customer engagement strategies. Understands how clean, consistent data drives better decision-making.
• Strong written and verbal communication skills, including the ability to translate data findings into compelling narratives for both technical and non-technical audiences.
• Experience working closely with Sales, Marketing, Operations, and other business teams to understand data needs and deliver insights that support strategic goals.
• Exceptional analytical skills, with the ability to distill complex problems into actionable insights.
• A natural problem solver with a strong aptitude to learn.
• Ability to meet deadlines, handle and prioritize simultaneous requests.
• Adaptable to accommodate changing business requirements and proactively communicate.
• Ability to build strong working relationships.

How We Protect What Matters Most:1. We offer a wide range of health insurance options that include medical, dental, and vision for you and your family. 2. Our Family-Building benefits support the many different journeys to fertility and parenthood. 3. Our robust 401K plan includes an employer match contribution with your pre-tax and/or Roth contributions. 4. Other exciting programs and perks are available to help employees achieve work-life balance, including (but not limited to) a wellness program, free financial coaching, a referral program, and product rebates when purchased for an employee’s primary residence. 5. Professional growth and development are very important to us! We offer internal training programs and courses, as well as a generous tuition reimbursement program. 6. We put diversity and inclusion into action with our Employee Resource Groups, which unite employees based on common perspectives, identities, demographic factors, or out of a desire to be an ally.

GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.

We believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions. We are proud to be an equal opportunity workplace and GAF, Standard Logistics, SGI, and Siplast are proud to be affirmative action employers. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need that requires accommodation, please let us know. If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).