What are the responsibilities and job description for the Vice President, Marketing - Alastin position at Galderma Pharma S.A?
Vice President, Marketing - Alastin
Are you the right applicant for this opportunity Find out by reading through the role overview below.
Vice President, Marketing - Alastin
Apply locations : Miami, Boston, Carlsbad
Time type : Full time
Posted on : Posted 2 Days Ago
Job Title : Vice President, Marketing – Alastin
Location : US
Job Description
In addition to developing and building a talented, adaptable, strategic and high-performing team, the Head of Marketing will be accountable for developing and executing a comprehensive strategy that will drive brand awareness, market penetration, new product launches and accelerated sales growth across the entire Alastin portfolio. Strong partnership with VP of Sales, Channel Strategy & Loyalty, Professional & Industry Relations, Congresses, Portfolio / Pipeline and other cross functional leaders. This position reports to the Head of Alastin, US.
Key Responsibilities
- Leads transformation of Alastin Brand and Team from small start-up to high performance, nimble and market leading brand.
- Leverages market data, intel, customer insights, field input and analytics to drive clear and cohesive strategy across Consumer and HCP segments and develops clear plans of action and Performance metrics across channels.
- Supports all marketing and promotional strategy and activities for HCP and Patients / Consumers - directs Brand strategy to be implemented through PR, Social, Digital, Loyalty and other channels – works closely with partners in relevant functions to ensure consistent and aligned execution and implementation of brand strategy.
- Works with Global to align on Brand direction, look and feel and approach as relevant and where appropriate.
- Develop comprehensive and aligned marketing plans, brand strategy and launch execution.
- Lead the development and execution of promotional offerings.
- Fosters a leadership culture, which attracts, develops and retains high caliber leaders, helping to build and shape the business to drive the future success of the organization.
- Reviews, oversees and approves all marketing strategic plans derived from corporate goals. Approves marketing forecasting activities and performance goals accordingly.
- Creates and executes plans working cross functionally with partners in research and development, clinical, sales, financial planning, Loyalty, and Professional Relations.
- Owns marketing budget ensuring delivery of all activities within agreed budget.
- Has deep engagement with customers, sales force and strong presence in field and at key congresses and customer events and drives similar approach across team.
- Attends Galderma Sales Meetings, National and Regional, and local conferences as required.
- Directs and manages employees and the overall direction, coordination, approval and evaluation of this department. Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include interviewing, hiring, training, planning, assigning, directing work, appraising performance, rewarding and disciplining employees, addressing complaints and resolving problems.
- Other duties as assigned by management.
Skills & Qualifications
What we offer in return
You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base. You will also have access to a range of company benefits, including a competitive wage with shift differential, annual bonus opportunities, and career advancement and cross-training.
Next Steps
Our people make a difference
At Galderma, you’ll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism, collaboration, and a friendly, supportive ethos is the perfect environment for people to thrive and excel in what they do.
Employer’s Rights :
This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not an employment contract, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.
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