Director of Sales & Marketing

G ansevoort Meatpacking NYC is seeking an experience Director of Sales & Marketing with the strong Marketing background within Hospitality industry to join our team!

Position : Director of Sales and Marketing

Reporting to : General Manager

Summary of Position : Functions as the leader of the property’s sales and marketing departments. Manages the property’s proactive and reactive sales efforts. Provides day-to-day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues. Implements the hotel’s service strategy and applicable initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable the achievement of the hotel’s’ sales objectives. Evaluates the property’s participation in the various sales segments and develops strong working relationships to proactively position and market the property. Manages the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives. A key contributor in new developments, social media strategies, public relations and the overall sales including international direct sales efforts. Develops and implements property–wide topline strategies in collaboration with Director of Revenue to meet or exceed the needs and expectations of the hotels’ revenue goals.

Primary Functions :

Responsible for participating in the budgeting and forecasting process of the hotel’s revenues and of sales and marketing expenses.

Work with Director of Revenue Management and General Manager to continually review and adapt pricing strategies for the hotels.

Provide strategic leadership for all marketing tactics to position the hotels effectively and create increased visibility.

Successfully lead the sales team, securing new accounts, maintaining existing accounts, executing sales and marketing strategies to maximize the profitability of Gansevoort Meatpacking while maintain exemplary customer satisfaction.

• Administer the staffing, training and performance reviews for the Sales Department. Ensure training programs are conducted regularly and hotel’s standards of performance are met. Give guidance and counsel staff toward improvement. Provide overall direction, leadership, training and development to the sales and marketing team.
• Coaches leaders of revenue generating departments in developing effective revenue strategies and setting aggressive goals that will drive the property's financial performance.
• Compiles and / or directs the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to the annual and monthly Forecast, Marketing Budget, STR Report, reports and Sales Meeting minutes.
• Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets.
• Initiate preparation of annual Marketing Plan and executing plans as outlined, critically examining and adjusting as deemed necessary by current market conditions.
• Organize and / or attend scheduled Sales and Marketing related meetings.
• Creates effective structures, processes, jobs and performance management systems are in place.
• Understand competitors' strengths and weaknesses, economic trends, supply and demand and successfully positions the hotels.
• Represent the company by meeting and entertaining current and potential customers and initiate opportunities for developing new sources of business in all market segments and
• Prospect and develop accounts, and keep accurate records of clients and follow through on all potential business.
• Other duties as assigned by the General Manager.

Specific Accountabilities :

Required Skills / Qualifications :

Physical Requirements :

Job Type : Full-time

Work Location : In person