Demo

General Motors of Canada is hiring: Responsible Media Planner in Warren

General Motors of Canada
Warren, MI Full Time
POSTED ON 2/17/2025
AVAILABLE BEFORE 5/14/2025

Job Description

This role is categorized as HYBRID . This means the successful candidate is expected to report to GM - Cadillac Tower three times per week, at minimum. This job may be eligible for relocation benefits.

Join GM as a Responsible Media Planner ! General Motors seeks a visionary team member to champion inclusive and impactful media strategies while optimizing investments that align with our mission of driving the world forward. An ideal candidate will play a pivotal role in ensuring our media approaches reflect an array of consumer audience segments, while delivering measurable results.

Key Responsibilities :

  • Strategic Media Planning : Develop and implement comprehensive media strategies that prioritize diverse audiences and inclusive storytelling across all platforms.
  • Investment Optimization : Support the allocation of media investments to ensure maximum ROI and alignment with GM's values of sustainability and social impact.
  • Partnership Development : Cultivate and maintain relationships with diverse media organizations, suppliers, and community partners to amplify underrepresented voices.
  • Market Analysis : Utilize data-driven insights to inform strategic decisions and address gaps in audience representation and engagement.
  • Cross-Functional Collaboration : Work closely with marketing, communications, and corporate responsibility teams to seamlessly integrate media support.
  • Compliance and Accountability : Ensure all media practices meet ethical standards and align with GM’s commitment to integrity and transparency.

Functional Capabilities :

  • Expertise in media strategy, investment planning, and execution across traditional and digital platforms.
  • Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
  • Proficiency in managing budgets, forecasting, and financial performance metrics.
  • Knowledge of diversity, equity, and inclusion principles as they relate to media and marketing.
  • Behavioral Capabilities :

  • Inclusive Partnership : Fosters an environment where diverse perspectives are valued and integrated into decision-making processes.
  • Strategic Thinking : Anticipates trends, identifies opportunities, and develops innovative approaches to media strategy.
  • Collaboration : Works effectively with cross-functional teams and external partners, leveraging diverse skill sets and viewpoints.
  • Integrity : Upholds ethical standards in all media and investment practices.
  • Adaptability : Thrives in a dynamic environment, demonstrating resilience and flexibility in the face of challenges.
  • Qualifications :

  • Bachelor's degree required, preferred in marketing, business or other related fields.
  • 3 years of experience in media strategy, investment, or a related field.
  • Proven track record of successful diverse media initiatives and ROI optimization.
  • Strong communication and interpersonal skills.
  • GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

    About GM

    Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

    Why Join Us

    We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

    Benefits Overview

    The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan includes, the following benefits, in addition to many others :

  • Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
  • Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
  • Company and matching contributions to 401K savings plan to help you save for retirement;
  • Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
  • Tuition assistance and student loan refinancing;
  • Discount on GM vehicles for you, your family and friends.
  • Diversity Information

    General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

    We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

    Equal Employment Opportunity Statements

    GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics.

    J-18808-Ljbffr

    If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
    Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

    What is the career path for a General Motors of Canada is hiring: Responsible Media Planner in Warren?

    Sign up to receive alerts about other jobs on the General Motors of Canada is hiring: Responsible Media Planner in Warren career path by checking the boxes next to the positions that interest you.
    Income Estimation: 
    $291,585 - $413,387
    Income Estimation: 
    $358,165 - $532,415
    Income Estimation: 
    $122,932 - $176,352
    Income Estimation: 
    $165,537 - $197,054
    Income Estimation: 
    $158,405 - $214,303
    Income Estimation: 
    $85,556 - $117,086
    Income Estimation: 
    $120,774 - $140,158
    Income Estimation: 
    $117,895 - $158,541
    Income Estimation: 
    $65,854 - $85,821
    Income Estimation: 
    $94,433 - $109,421
    Income Estimation: 
    $85,556 - $117,086
    Income Estimation: 
    $55,486 - $71,750
    Income Estimation: 
    $73,040 - $84,205
    Income Estimation: 
    $65,854 - $85,821
    View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

    Job openings at General Motors of Canada

    General Motors of Canada
    Hired Organization Address Austin, TX Full Time
    Content Summary : Designer, Craft at Austin, for General Motors of Canada Job Description Hybrid : Reporting to a specif...
    General Motors of Canada
    Hired Organization Address Warren, MI Full Time
    Job Description Work Arrangement : This role is categorized as onsite. This means the successful candidates is expected ...
    General Motors of Canada
    Hired Organization Address Mountain View, CA Full Time
    Job Description Take the next step in your career now, scroll down to read the full role description and make your appli...
    General Motors of Canada
    Hired Organization Address Warren, MI Full Time
    Job Description This role is categorized as HYBRID . This means the successful candidate is expected to report to Cadill...

    Not the job you're looking for? Here are some other General Motors of Canada is hiring: Responsible Media Planner in Warren jobs in the Warren, MI area that may be a better fit.

    AI Assistant is available now!

    Feel free to start your new journey!