Manager of Influencer & Social Marketing

Job Overview

We are seeking an innovative and strategic Social & Influencer Marketing Manager to become a vital part of our dynamic marketing team. In this pivotal role, you will spearhead social media strategies, influencer marketing initiatives, and community engagement efforts aimed at amplifying brand visibility and interaction across platforms such as Instagram, LinkedIn, and TikTok. You will collaborate closely with our creative team to actualize compelling campaigns, ensuring our brand remains at the cutting edge of social media trends.

Key Responsibilities

• Stay abreast of social media trends, viral content, and emerging platforms to inform marketing strategies.
• Propel growth across all social channels through customized strategies, content development, partnerships, and influencer engagements.
• Collaborate with the creative team to conceive and execute social-first video content.
• Cultivate and manage relationships with influencers and brand ambassadors, devising unique campaigns that support various initiatives.
• Highlight behind-the-scenes moments and events to foster audience engagement.
• Assist in go-to-market planning and brand partnerships by enhancing the social media components of each campaign.
• Transform media coverage into dynamic social content, whether earned or paid.
• Establish key performance indicators (KPIs) and analyze results to evaluate success.
• Manage community interactions and guarantee timely responses across all social platforms.
• Oversee the daily execution of social media activities.
• Undertake additional responsibilities as needed to support the marketing team.
  
  

Required Skills

• Proficiency in social media platforms including TikTok, YouTube, Instagram, and LinkedIn.
• Skilled in social listening tools and measuring social media ROI.
• Strong organizational capabilities, with the capacity to manage multiple projects from inception to completion.
• Exceptional written and verbal communication skills, complemented by effective negotiation abilities.
• Ability to function both independently and collaboratively within a fast-paced, growing team.
• A positive attitude, a willingness to learn, and meticulous attention to detail.
  
  

Qualifications

• Bachelor's degree in Marketing, Communications, or a related discipline.
• 3-4 years of experience in social media strategy and community management, ideally within the healthcare or wellness sectors.
• Previous experience with brand partnerships and experiential marketing is a plus.
  
  

Career Growth Opportunities

We are committed to fostering professional development and growth within our team, offering avenues for continuing education and advancement within the organization.

Company Culture And Values

Our marketing team thrives in a collaborative atmosphere that values creativity and innovation. We seek proactive individuals who are eager to learn and contribute to a positive team dynamic.

Compensation And Benefits

• Competitive salary commensurate with experience: \(100,000 to \)130,000 annually.
• Comprehensive benefits package including healthcare, dental, vision, and retirement plans.
• 401K with a 3% matching contribution.
• Unlimited paid time off (PTO) in addition to 12 observed holidays.
• Opportunities for continued education and professional growth.
• Employee stock options and other rewarding incentives.
• A supportive and motivated team environment where you will play an integral role in a fast-growing startup.
  
  

Employment Type: Full-Time