What are the responsibilities and job description for the Remote SVP of Marketing | WFH position at Get It - Finance?
Job Overview
As the Senior Vice President (SVP) of Marketing, you will be integral to steering our organization's future, directly collaborating with the CEO. In this influential role, you will spearhead initiatives aimed at enhancing revenue growth, brand visibility, and market positioning. This is an exceptional opportunity to shape the direction of a rapidly expanding enterprise. By working in close conjunction with vital departments such as Sales, Product, Partnerships, Customer Success, and Executive Leadership, you will formulate and execute marketing strategies that solidify our competitive edge and foster sustained growth. A central aspect of your role will be cultivating a culture that empowers your team and encourages collaborative problem-solving to navigate complex challenges.
Key Responsibilities
This role presents substantial opportunities for professional growth, mentorship, and leadership development, enabling you to guide and inspire a high-achieving marketing team.
Company Culture And Values
We are committed to fostering a collaborative and high-performance environment that encourages innovation and empowers our team members to excel. Our culture emphasizes continuous improvement and the creation of strong cross-functional relationships.
Compensation And Benefits
As the Senior Vice President (SVP) of Marketing, you will be integral to steering our organization's future, directly collaborating with the CEO. In this influential role, you will spearhead initiatives aimed at enhancing revenue growth, brand visibility, and market positioning. This is an exceptional opportunity to shape the direction of a rapidly expanding enterprise. By working in close conjunction with vital departments such as Sales, Product, Partnerships, Customer Success, and Executive Leadership, you will formulate and execute marketing strategies that solidify our competitive edge and foster sustained growth. A central aspect of your role will be cultivating a culture that empowers your team and encourages collaborative problem-solving to navigate complex challenges.
Key Responsibilities
- Develop and execute a robust, data-driven marketing strategy that aligns with organizational goals, enhancing brand recognition, demand generation, and customer engagement.
- Establish and monitor key performance indicators (KPIs) to evaluate the effectiveness of marketing efforts and iteratively refine strategies.
- Oversee marketing operations to ensure smooth execution of processes related to lead flow, systems, and workflows, utilizing tools like HubSpot in conjunction with the RevOps team to eliminate operational bottlenecks.
- Drive demand generation strategies that transition prospects into loyal customers through integrated campaigns across diverse digital channels.
- Collaborate with sales and business development teams to align on pipeline objectives and create targeted campaigns focused on upselling and renewing existing clients.
- Cultivate a vibrant customer community through forums, events, and user groups to enhance knowledge sharing and foster brand loyalty.
- Inspire and manage a high-performing marketing team, fostering an environment of innovation, cooperation, and ongoing professional development.
- Proficiency in marketing tools such as HubSpot, Salesforce, and Google Analytics.
- Strong financial acumen to manage budgets effectively and measure return on investment (ROI).
- Exceptional leadership capabilities, with a talent for inspiring teams and cultivating a collaborative culture.
- Deep understanding of demand generation and account-based marketing (ABM) strategies.
- Familiarity with SaaS metrics, including Customer Acquisition Cost (CAC), Net Revenue Retention (NRR), and Burn Ratio.
- Bachelor’s degree in Marketing, Business, or a related field; an MBA is preferred.
- Over 15 years of marketing experience, particularly in SaaS environments, with significant leadership roles.
- Proven success in scaling marketing organizations within Series B or growth-stage companies.
This role presents substantial opportunities for professional growth, mentorship, and leadership development, enabling you to guide and inspire a high-achieving marketing team.
Company Culture And Values
We are committed to fostering a collaborative and high-performance environment that encourages innovation and empowers our team members to excel. Our culture emphasizes continuous improvement and the creation of strong cross-functional relationships.
Compensation And Benefits
- Competitive base salary with performance-based bonuses.
- Generous equity offerings.
- Comprehensive health benefits (medical, dental, vision) for you and your dependents.
- 401(k) plan with a company match of 4%.
- 12 weeks of parental leave.
- Annual company gatherings and quarterly meet-ups.
- Home office and wellness stipends.
