What are the responsibilities and job description for the Category Insights Director/Assoc Director - Remote | WFH position at Get It - Marketing?
Director/Associate Director, Category Insights (Consumer Insights) - Remote | Work From Home
Job Overview
Advance your professional journey in Business Analytics & Insights with a remarkable opportunity to influence growth through strategic data-driven insights within the Americas. We are seeking an experienced and analytical leader who is passionate about utilizing data and consumer insights to shape business strategies that deliver substantial impact.
Key Responsibilities
Join a company that is committed to your professional development. You will have the chance to work alongside industry experts in a supportive environment that encourages continuous learning and growth, allowing you to advance your career while making a meaningful impact.
Company Culture And Values
We are dedicated to creating a culture that promotes innovation, collaboration, and continuous improvement. Our inclusive and diverse workplace values contributions from all employees, fostering an environment that encourages the sharing of ideas and initiatives.
Compensation And Benefits
Employment Type: Full-Time
Job Overview
Advance your professional journey in Business Analytics & Insights with a remarkable opportunity to influence growth through strategic data-driven insights within the Americas. We are seeking an experienced and analytical leader who is passionate about utilizing data and consumer insights to shape business strategies that deliver substantial impact.
Key Responsibilities
- Act as a strategic navigator and insights champion, embedding consumer, shopper, and customer insights into marketing strategies.
- Convert overarching business objectives into actionable operational plans for mainstream and Asian retail markets, as well as the foodservice industry.
- Perform comprehensive category analyses to unearth opportunities based on internal performance metrics and external market dynamics.
- Spearhead the creation of comprehensive category insights tailored to the Americas, adapting global methodologies.
- Establish a robust data ecosystem that integrates insights from digital, e-commerce, social media, and traditional retail channels.
- Steer product and portfolio strategies, market positioning, and go-to-market approaches.
- Lead and develop a small team, initially overseeing 1-2 direct reports, while fostering an environment of collaboration and innovation.
- Leadership & Strategy: Proficient in guiding teams and influencing high-level strategic decisions.
- Consumer & Market Insights: Proven ability to craft insights that shape business strategies effectively.
- Analytical & Data-Driven Mindset: Expertise in converting complex data into practical strategies for growth.
- Project Management Skills: Adept at managing research initiatives and delivering insights within specified timelines and budgets.
- Excellent Communication: Proficient in presenting, writing, and engaging with diverse stakeholders.
- Flexibility & Adaptability: Comfortable navigating a fast-paced environment and managing multiple priorities simultaneously.
- Minimum of 12 years of experience in category management, consumer insights, or market research.
- In-depth understanding of both qualitative and quantitative research methodologies.
- Significant experience working with retail data, consumer panels, brand tracking, and media analytics.
- Demonstrated background in team leadership and collaboration across various functions.
- Detail-oriented with a comprehensive perspective on business challenges and opportunities.
Join a company that is committed to your professional development. You will have the chance to work alongside industry experts in a supportive environment that encourages continuous learning and growth, allowing you to advance your career while making a meaningful impact.
Company Culture And Values
We are dedicated to creating a culture that promotes innovation, collaboration, and continuous improvement. Our inclusive and diverse workplace values contributions from all employees, fostering an environment that encourages the sharing of ideas and initiatives.
Compensation And Benefits
- Comprehensive benefits package including medical, dental, and life insurance fully covered by the company.
- Competitive 401(k) plan with company matching to secure your financial future.
- Generous paid time off, including two weeks of vacation and ten paid holidays.
- Opportunities for career advancement alongside industry leaders.
Employment Type: Full-Time