What are the responsibilities and job description for the Engagement & Content Specialist for Social Media - Remote position at Get It - Marketing?
Social Media Content & Engagement Specialist - Remote
Overview
Join our dynamic team as a Social Media Content & Engagement Specialist, where you will play a pivotal role in defining our brand's narrative and enhancing our online presence through creative content and community engagement.
Key Responsibilities
Overview
Join our dynamic team as a Social Media Content & Engagement Specialist, where you will play a pivotal role in defining our brand's narrative and enhancing our online presence through creative content and community engagement.
Key Responsibilities
- Content Development: Create and distribute original and captivating content (images, short-form videos) 3-5 times a week across major platforms including Instagram, TikTok, and Facebook.
- Creative Collaboration: Partner with R&D, creative teams, and agencies to generate striking, on-brand visuals and assets.
- Trend Monitoring: Stay attuned to emerging social media and cultural trends, sharing insights with the marketing team to ensure our content remains relevant and captivating.
- Follower Interaction: Oversee and engage with followers, influencers, and consumers, responding to comments and inquiries to maintain our brand’s voice and quality standards.
- Paid Strategy Support: Assist in developing paid social strategies that effectively align with our brand objectives and resonate with our audience.
- Performance Monitoring: Track and evaluate social media KPIs through platform insights and analytics tools, making informed adjustments to drive growth and engagement.
- Insights Presentation: Communicate social media performance metrics and insights to key stakeholders to refine and enhance content strategies.
- Social Media Proficiency: In-depth knowledge of best practices and trends across various social media platforms.
- Content Creation Skills: Expertise in developing and editing compelling social media and video content that engages audiences.
- Analytical Aptitude: Skilled in utilizing social analytics tools to inform strategic adjustments based on data.
- Communication Excellence: Strong verbal and written communication capabilities.
- Consumer Goods Acumen: Familiarity with consumer-packaged goods and retail channels is advantageous.
- Academic Background: Bachelor's degree in Marketing, Communications, or a related discipline.
- Professional Experience: Minimum of 3 years of experience managing social media accounts for consumer brands, with proficiency in Facebook, Instagram, TikTok, and Pinterest.
- Creative Engagement: Ignite your creativity by producing impactful content that connects with our audience and fortifies our brand.
- Collaborative Environment: Work alongside cross-functional teams, bringing your innovative ideas to fruition in a vibrant, team-oriented atmosphere.
- Professional Development: Advance your skills within a supportive, dynamic culture that champions employee growth.
- Established Presence: Join a company with over 30 years of industry success, known for its innovative and passionate team.
- Commitment to Diversity: We pride ourselves on fostering an inclusive workplace where diverse perspectives are valued.
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