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Remote Director of Social Media

Get It - Marketing
Austin, TX Remote Full Time
POSTED ON 1/22/2025
AVAILABLE BEFORE 2/20/2025
Job Overview

We are seeking an accomplished and strategic Director of Social Media to spearhead our expanding team and elevate our social media footprint across various platforms. This pivotal role provides an exceptional opportunity to define the voice and strategic direction for multiple brands, ensuring their connection with audiences while driving customer acquisition, brand expansion, and revenue generation.

Key Responsibilities

  • Formulate and implement a holistic social media strategy for diverse product lines within sectors such as Driving, Real Estate, and Insurance.
  • Set clear social media objectives and performance indicators that align with overarching business goals.
  • Design and deploy innovative and engaging social media campaigns that stimulate interaction and enhance brand visibility.
  • Cultivate and manage partnerships with influencers, fostering long-term collaborations that strengthen brand credibility.
  • Oversee the content calendar to ensure alignment with marketing initiatives and current platform trends.
  • Monitor, assess, and optimize social media performance, refining strategies to achieve superior outcomes.
  • Lead, mentor, and develop a high-performing team of internal staff, freelancers, and agencies to fulfill company objectives.
  • Collaborate with external partners to enhance internal social media initiatives.
  • Work alongside web and analytics teams to incorporate insights into content and campaign strategies, driving continual performance improvements.
  • Stay abreast of emerging trends and best practices to sustain a competitive advantage.

Required Skills

  • A minimum of 10 years of experience in digital marketing, particularly within Direct-to-Consumer (DTC) sectors.
  • Over 5 years of leadership experience in social media management, with a focus on paid, organic, and influencer strategies, ideally managing a social media budget exceeding $5 million.
  • Proven track record of building and scaling a substantial social media presence across platforms (Instagram, TikTok, YouTube, etc.), contributing to profitable revenue growth.
  • Expertise in crafting compelling, story-driven content tailored for specific social media channels.
  • Strong command of performance tracking tools (e.g., Sprout Social, Meltwater), with the ability to analyze data for both immediate decision-making and long-term strategy formulation.
  • A collaborative approach with the ability to work effectively with cross-functional teams.
  • Exceptional communication skills for interaction with both internal stakeholders and external partners.
  • Demonstrated experience in developing and mentoring high-performance teams.

Qualifications

  • Availability to reside in California, Colorado, Massachusetts, Mississippi, Nebraska, New Jersey, New York (excluding boroughs), North Carolina, Texas, Utah, or Washington.

Career Growth Opportunities

Joining our organization offers substantial potential for professional advancement, with access to resources that support your growth and development in the field of social media and digital marketing.

Company Culture and Values

You will integrate into a high-performing marketing team characterized by expertise in digital marketing, performance optimization, and brand development. Our culture emphasizes data-driven decision-making and collaboration to foster exceptional customer experiences and propel our company’s success.

Compensation And Benefits

  • Competitive total rewards package (base salary bonus/stock options, if applicable).
  • 401k match.
  • Comprehensive medical, dental, and vision coverage.
  • Generous paid time off, including 19 holidays annually.
  • Flexible work arrangements and hybrid options based on location and role.
  • Wellness initiatives to promote well-being.
  • Access to our downtown Austin office with complimentary parking.
  • Weekly team lunches, a fully stocked kitchen, and a variety of snacks.
  • Enjoyable company events, including social hours, community service, and holiday celebrations.
  • $600 annual reimbursement for professional development through our #PursueGrowth program.
  • Free subscription for Roadside Assistance.
  • A supportive environment committed to your success and growth.

Employment Type: Full-Time

Salary : $600

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