Remote Social Product Marketing Specialist

Social Product Marketer - Remote

We are seeking a dynamic and experienced Social Product Marketer to spearhead the demand generation efforts for our AI-driven digital marketing solutions through various social, creator, and influencer marketing avenues.

In this pivotal role, you will be integral to our marketing strategies, campaigns, and sales initiatives. Your innovative thinking and expertise will play a key role in crafting and executing plans that enhance subscriber growth, boost user engagement, and contribute to the overall success of our products.

This position is ideal for a proactive individual who thrives in an experimental environment and is not hesitant to pivot strategies in pursuit of the most effective solutions. Exceptional communication, marketing acumen, and copywriting skills are essential, coupled with a strong desire to identify new opportunities for driving demand for our offerings.

Key Responsibilities

• Design and implement compelling social video campaigns that elevate brand awareness, stimulate demand, and convert leads for our AI-powered digital marketing solutions aimed at small businesses.
• Develop distinctive product positioning and value propositions that set our SaaS offerings apart in a competitive marketplace.
• Collaborate closely with sales and product teams to refine messaging and foster growth among potential clients and existing customers.
• Cultivate a deep understanding of small business needs and challenges to inform and enhance marketing strategies.
• Contribute to product development and pricing strategies through market research, customer feedback analysis, and competitive insights.
• Assess trends and customer behaviors to identify growth opportunities and stimulate demand for our SaaS solutions.
• Create engaging content tailored for small business audiences for social media platforms, digital advertising, and sales enablement.
  
  

Required Skills

• Demonstrated experience in product marketing and managing social video campaigns, with a proven track record in influencing buyer behavior within a high-growth, multi-product context.
• In-depth understanding of the challenges faced by small businesses and how digital marketing can effectively address these needs.
• Proficiency in planning, executing, and evaluating original social video advertisements.
• Ability to distill complex marketing technology concepts into relatable content for small business audiences.
• An entrepreneurial mindset characterized by a self-starting attitude.
• A results-oriented approach, with measurable success tied to the growth of our SaaS subscriptions.
  
  

Career Growth Opportunities

We take pride in offering a fully remote position that allows us to unite exceptional talent globally. You can expect:

• A vibrant, fast-paced environment that fosters high performance and innovation.
• A collaborative, supportive team that values openness and transparency.
• Clear pathways for career advancement, including mentorship and potential leadership roles as we expand.
• The chance to become a part of an exciting phase as we launch a new SaaS product in a dynamic startup-like setting within a well-established digital marketing agency.
• The opportunity to make a significant impact in a vast and rapidly growing market.
  
  

If you are passionate about digital marketing, possess a talent for developing impactful campaigns, and are eager to make a substantial difference for small businesses, we invite you to connect with us.

Employment Type: Full-Time