Remote SVP Marketing | WFH

Senior Vice President of Marketing

Job Overview

As the Senior Vice President of Marketing, you will be instrumental in steering the company's revenue growth, brand positioning, and market presence. Reporting directly to the CEO, this pivotal leadership role allows you to influence the organization's future trajectory. You will work in close collaboration with critical business units including Sales, Partnerships, Product, Customer Success, Enablement, and Executive Leadership, to fortify our market leadership and ensure sustained growth.

Key Responsibilities

• Develop and implement a data-driven marketing strategy that aligns with overarching business objectives, emphasizing brand awareness, demand generation, and customer engagement.
• Establish and monitor key performance indicators (KPIs) to assess marketing effectiveness and refine strategies based on analytical insights.
• Oversee marketing operations, ensuring the implementation of efficient processes and workflows across platforms such as HubSpot.
• Collaborate with Revenue Operations to identify and address any bottlenecks in the partner lead handoff process.
• Serve as the custodian of the brand, ensuring that messaging is consistent with company values and resonates with intended audiences.
• Drive demand generation initiatives that convert prospective clients into dedicated customers through integrated marketing campaigns.
• Formulate and execute go-to-market strategies for product launches, ensuring optimal positioning and messaging.
• Cultivate strong relationships with industry analysts to enhance market credibility and inform marketing strategies.
• Mentor and develop a high-performing marketing team while fostering a culture of innovation and continuous learning.
  
  

Required Skills

• Extensive experience in brand, demand generation, and product marketing within the B2B SaaS sector.
• Strong analytical acumen with the ability to measure marketing return on investment (ROI).
• Proficiency with marketing technology platforms, including HubSpot, Salesforce, and Google Analytics.
• Exceptional leadership abilities and aptitude for collaboration across teams.
  
  

Qualifications

• Bachelor's degree in Marketing, Business, or a related discipline; MBA preferred.
• A minimum of 15 years of marketing leadership experience within the SaaS industry.
• Proven track record of successfully scaling marketing organizations, particularly in Series B or growth-stage companies.
  
  

Career Growth Opportunities

This role offers significant potential for career advancement, providing you with mentorship and development programs that nurture your professional growth. You will have the opportunity to lead a high-performing team and shape the marketing strategies of a flourishing organization.

Company Culture And Values

We are committed to fostering a diverse and inclusive workplace where all employees can thrive. Our culture emphasizes collaboration, innovation, and continuous learning, ensuring that high-performing teams are supported in their pursuit of excellence.

Compensation And Benefits

• Base salary: \(250,000-\)275,000 variable compensation
• Equity opportunities
• Annual compensation reviews
• Comprehensive medical, dental, and vision coverage for employees and their dependents
• 401(k) plan with immediate vesting and a 4% company match
• Unlimited PTO, promoting work-life balance
• Annual in-person company events and quarterly team meetups
• $500 home office stipend upon hire, with additional support as needed
• $100 quarterly wellness stipend
• Slack notifications are turned off after 5 PM based on your time zone
• Two company-wide recharge weeks (July & December)
  
  

If you are a passionate marketing leader eager to make a meaningful impact in a dynamic environment, we invite you to explore this opportunity with us.

Employment Type: Full-Time