What are the responsibilities and job description for the Marketing Director position at Gibson Homewares?
About Gibson
Gibson Homewares is the nation's leading producer of dinnerware, cookware, cutlery, tools, and gadgets - all the essentials needed for prep, cooking, dining, and entertaining.
For over 40 years and spanning four generations as a respected and trusted family-owned company, Gibson Homewares has developed a portfolio of brands across multiple categories. The position is in the corporate offices . Based in Los Angeles (City of Commerce), Gibson is known for delivering product lines with style and value to the global retail marketplace. Gibson's legacy brands include Gibson Elite, Gibson Home, and Soho Lounge. In addition, Gibson is a driving force behind global brands such as Gibson Home, Gibson Elite, Soho Lounge, Bloomhouse, Martha Stewart, Babish, Kenmore, Crockpot, Oster, Mr. Coffee, Sur La Table, Calphalon and Peanuts.
At Gibson, PEOPLE ARE THE #1 PRIORITY . Gibson is always looking for new talent to join our growing team.
For more information, visit us at
Job Title : Marketing Director
Gibson is seeking a Marketing Director who has a track record of driving sales growth, and has sound knowledge of brand / product development combined with strong managerial and administrative skills.
The Marketing Director is responsible for overseeing the development and execution of brand and product strategies, working closely with our key licensors and other external partners to maximize sales opportunities. Cultivating good working relationships is key. The Marketing Director works with key partners and stakeholders including product managers, designers, sales management, and other in-house marketers to create compelling programs that resonate with our customers and end-users / consumers.
Marketing Director Responsibilities :
- Manage the work process and priorities of the assigned marketing projects and team members.
- Oversee and manage the product approval process with our licensors.
- Promote brand guidelines and identities to generate sales .
- Use companies' data to communicate sales and product performance matrices.
- Monitor and manage the processes associated with the new product introductions ensuring compliance with brand guidelines and the company's objectives.
- In collaboration with the graphics department, ensure all packaging and promotional materials have the most relevant marketing content
Marketing Director Requirements :
Salary : $100,000 - $125,000
