What are the responsibilities and job description for the Marketing Mgr position at Global Channel Management, Inc?
Marketing Manager needs 3 years of experience.
Marketing Manager requires :
- Bachelor's Degree in Marketing, Analytics, or related field.
- Experience with SQL.
- Customer digital targeting experience.
- Experience with Unica IBM 10 / 12.
- Experience with Oracle Responsys.
- Experience trafficking activities across multiple team members / functions.
- Experience using a trafficking tool or production management software to coordinate activities.
- Ability to problem solve and exercise critical thinking in a technical environment.
- Must be able to work in a fast-paced environment, ability to multi-task while managing multiple projects from start to finish.
- Adobe Analytics preferred.
- QA email rendering and functionality.
- Troubleshoot and resolve data related issues.
- Perform data testing.
- Circulate proofs for approval.
- Manage asset receipt and validation in workflow tool, internal campaign sign-off, and timelines.
- Create campaign target audience list in IBM Unica 12 tool to be delivered across different platforms (e.g., Oracle Responsys, external vendor via SFTP / API).
- Ensure overall success of daily operations.
- Serve as contact for all day-to-day email production items across multiple Optical brands (e.g., LC, TO, PV).
- Actively participate in weekly production meetings with cross-functional team members.
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