What are the responsibilities and job description for the Business Development Associate position at Global Network Technologies?
Location: Hybrid, Troy, Michigan
Business Development Associate Internship (paid)
Are you a creative, hardworking individual eager to gain hands-on experience and grow in the field of sales and marketing? At Cogent, we appreciate these qualities and are looking for a sales/ marketing intern who can bring fresh ideas, create content, and research industry trends. As an intern, you will have the opportunity to work collaboratively with our teams, contributing to research that enhances our brand, communications, and sales strategy. Reporting directly to the Chief Revenue Officer, the ideal candidate will have a strong understanding of brand marketing, social media, and digital marketing strategies and a keen interest in working on high-impact projects.
Objectives of this role
Business Development Associate Internship (paid)
Are you a creative, hardworking individual eager to gain hands-on experience and grow in the field of sales and marketing? At Cogent, we appreciate these qualities and are looking for a sales/ marketing intern who can bring fresh ideas, create content, and research industry trends. As an intern, you will have the opportunity to work collaboratively with our teams, contributing to research that enhances our brand, communications, and sales strategy. Reporting directly to the Chief Revenue Officer, the ideal candidate will have a strong understanding of brand marketing, social media, and digital marketing strategies and a keen interest in working on high-impact projects.
Objectives of this role
- Source new sales leads with clients and partners
- Contribute to marketing campaigns that further the company’s strategic goals.
- Monitor consumer trends, feedback, and satisfaction levels
- Provide support for virtual and in-person events
- Assist in the creation of lead-generation programs.
- Support teams to plan, develop, and execute marketing initiatives
- Complete projects related to branding, content creation, and social media marketing
- Assist management with the preparation of campaigns and reports.
- Handle inbound requests from vendors, partners, customers, and clients
- Perform competitive market analysis to identify areas of opportunity
- Attending company in-person and virtual marketing events.
- Follow up on leads and other sales-related activities.
- Minimum of 2 years of sales and marketing experience
- Working with partners and vendors to create lead-generation plans
- Experience in selling IT technology services background is highly desired
- Organizational skills with meticulous attention to detail
- Strong communication and presentation skills
- Sense of teamwork and the ability to execute programs
- Ability to prioritize tasks and meet deadlines in a fast-paced environment
- Self-motivated and hardworking
- Proficient in using CRM software, MS Office, HubSpot, LinkedIn, and other sales tools to track leads, manage accounts, and generate reports
