What are the responsibilities and job description for the Copywriter & Fulfillment Manager position at Goshen?
Join Our Purpose-Driven Team at Goshen
Goshen is seeking a talented Copywriter who will also assist with fulfillment management. This role primarily focuses on creating compelling marketing copy (80% of responsibilities), with secondary duties in customer experience and community management (20%).
We equip faith-driven entrepreneurs with practical strategies to build successful businesses. In this role, you'll primarily write persuasive copy for our marketing campaigns, emails, and sales materials, while also helping to ensure our community members receive quality program delivery. Your copywriting will directly drive conversions while your fulfillment support will contribute to member satisfaction and retention.
Who We're Looking For You will be responsible primarily for creating high-converting copy (80%) for our rapidly growing business, which experienced 220% growth between 2023 and 2024 and is on track to hit $5 million in revenue this year. Your copy will drive conversions across multiple campaigns including emails, sales pages, and advertisements. You'll also provide support for our membership fulfillment (20%), helping ensure member satisfaction. Key objectives include writing email campaigns that achieve 15% click-through rates, contributing to increased member engagement, and supporting initiatives to reduce membership churn to below 8%.
This role isn't for someone who just writes pretty words. It's for someone who understands marketing psychology, can craft copy that drives specific actions, and delivers measurable results through their writing. While fulfillment management is a smaller portion of the role, you'll need organizational and people skills to help support our member experience.
If you're the type of person who writes copy that connects and converts, genuinely cares about customer success metrics, and can maintain quality across different projects while scaling our community engagement—this is for you.
If not, no hard feelings—this isn't the role for you.
Expectations
As our Copywriter/Fulfillment Manager, you will:
Primary Copywriting Responsibilities (80%):
- Write marketing copy for emails, landing pages, and sales materials (primary focus)
- Create launch sequences for course releases and promotions
- Develop VSL scripts and ad copy for various campaigns
- Craft persuasive social media copy to complement our visual content
- Write compelling headlines and calls-to-action that drive conversions
- Maintain consistent voice and messaging across all platforms
Secondary Fulfillment Responsibilities (20%):
- Assist with membership community management to ensure member satisfaction
- Help coordinate coaching program delivery and track client success
- Monitor and respond to customer inquiries and feedback
- Support fulfillment metrics tracking and improvement initiatives
- Contribute to documentation of systems and processes for program delivery
Who You Are
- You have 2 years experience in copywriting, preferably in digital marketing
- You understand direct response copywriting principles and conversion tactics
- You can write persuasively across multiple formats (email, sales pages, VSL scripts)
- You have some experience or interest in community management
- You're detail-oriented and excellent at managing priorities
- You have strong interpersonal skills and empathy for customer needs
- You take ownership of projects and consistently deliver quality results
- You thrive in a structured environment with clear goals and accountability
- You align with our mission of empowering entrepreneurs through biblical principles
Why You'll Love Working Here
- Directly impact entrepreneurs' success through your words and program delivery
- Work with a purpose-driven company making real difference in people's lives
- Be part of a high-performance team committed to excellence
- Structured environment with clear expectations and goals (we use EOS - Entrepreneurial Operating System)
- Potential opportunity to travel for events and content creation
Before applying, please take time to explore our content at www.youtube.com/@Goshen.Official to understand our mission and messaging style.
Our approach to copywriting and customer experience is built on servant leadership principles.
If you're ready to create compelling copy and deliver exceptional experiences while working with a team committed to excellence, we want to hear from you.
Goshen is committed to building a team that shares our values of integrity, excellence, and purpose-driven entrepreneurship.