What are the responsibilities and job description for the MULTIMEDIA SALES MANAGER - WVUE position at Gray Media?
About Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WVUE:
Gray Media New Orleans is the home of WVUE Fox 8, Gray Digital Media NOLA, Bounce, and the Gulf Coast Sports and Entertainment Network. With over broadcast over 65 hours of live local news and weather, the broadcast home of the New Orleans Saints and Pelicans, and a market-leading, expansive digital portfolio Gray Media New Orleans is the dominant media outlet in the Crescent City. Enjoy a great work-life balance in New Orleans which is an attractive vacation destination for millions of visitors each year due to our world-class cuisine, global events like Mardi Gras and Jazz Fest, and a diverse music and cultural scene. It is a unique opportunity to work in a city where so many people want to visit.
Job Summary/Description:
WVUE Fox 8/Gray Media New Orleans is seeking a self-motivated Multimedia Sales Manager to join our winning sales team. This position will lead, coach, and mentor our local sales team through the sales process with Fox 8, Gulf Coast Sports & Entertainment Network, Gray Digital Media NOLA, New Orleans Pelicans/Saints and Bounce TV. This position is responsible for achieving all sales revenue metrics while developing strong & lasting client relationships. The candidate must be a competitive and creative leader with the ability to create a winning culture.
Duties/Responsibilities include (but not limited to):
- Manage, direct, and train to maximize the performance of the local media executives and coordinators.
- Motivate the local sales team so that new business development, digital, and broadcast revenue goals are achieved by utilizing and maximizing all station platforms including but not limited to broadcast, sports, digital, mobile, and sponsorships
- Assist Media Executives in conducting client needs analysis, presenting comprehensive marketing solutions, closing contracts, and execution of client campaigns.
- Develop sales presentations and collateral using up-to-date research materials.
- Take ownership of ongoing talent development for the local sales team, including recruitment.
- Ability to Negotiate media metrics, rates, and budgets.
- Oversee accounts receivable and credit policies.
- Maintain professional working relationships with our clients.
- Interface with operational systems such as Wide Orbit, Matrix, Comscore/Nielsen, Google Analytics, etc.
- Assist in the management of broadcast and digital inventory.
- Working at a partnership/consultative level as an expert in digital advertising with Media Consultants and advertisers.
- Accurately forecast sales revenue for your team weekly.
- Work in tandem with the Director of Sales and sales management team on revenue development strategy, forecasting execution, and delivery of objectives.
- Drive revenue growth and ensure goals are met or exceeded, with a focus on new local direct business and digital revenue growth.
- Produce results and execute tasks efficiently and effectively while making the best use of resources.
Qualifications/Requirements:
- Minimum 3-5 years background in Digital and Broadcast Advertising Sales with prior Sales Management experience.
- Knowledge of digital solutions that span a wide array of digital products including paid search, targeted video/display, streaming/connected TV, targeted email, digital audio, SEO/SEM, PPC, and more.
- Proven leader with the ability to think ahead and put into place action items.
- Extremely strong verbal and written communication skills.
- Strong organizational, written, and presentation skills.
- High-level proficiency with MS Office applications.
- Ability to meet deadlines, prioritize assignments, and handle multiple tasks simultaneously.
- Must possess a valid driver's license with a good driving record, MVR check required at hire and monitored continuously
If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WVUE-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Experience
Preferred- 3 - 5 years: Minimum 3-5 years background in Digital and Broadcast Advertising Sales with prior Sales Management experience.
Education
Required- High School or better
Licenses & Certifications
Preferred- Drivers License
