Social Media Content Coordinator

Green Bay Packers Job Posting

JOB SUMMARY:

Play a crucial role in supporting the Green Bay Packers’ digital & social presence through innovative visual content. Be a part of the fast paced, growing social media team while contributing to the production of visually engaging content that resonates with a passionate fan base.

Job Responsibilities:

• Assist in managing the social media presence for the Green Bay Packers’ official accounts, including TikTok, Instagram, X, Facebook, Snapchat, Threads, and YouTube.
• Collaborate within Digital & Social team to create eye-catching graphics, engaging video, and images that align with the team's brand and messaging.
• Contribute to brainstorming, content creation, planning, and scheduling across all social media platforms.
• Help devise and execute upon international marketing strategy, targeting any key markets identified by the organization.
• Develop and execute creative content strategies that drive fan engagement and loyalty across digital and social platforms.
• Assist with our Influencers strategy and implementation and other NFL initiatives.
• Stay on top of trends and suggest creative ideas for engaging followers.
• Provide support for event coverage (including Packers games) with the ability to quickly produce high-quality work.
• Utilize social media analytics tools to generate performance reports and evaluate the effectiveness of social media campaigns.
• Conduct ongoing competitive analysis of the social space.
• Assist with managing live streams of press conferences and other live events.
• Aid in executing paid social media campaigns.

Qualifications:

• Undergraduate degree (preferably in graphic design, journalism, or a communications field).
• A minimum of two years of experience with digital media, video production, or digital creative direction.
• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, Premiere Pro, and After Effects (or related software).
• Strong understanding of editing short-form, social-first video content.
• Robust knowledge of social media platforms, trends, and best practices.
• Exhibit strong written and communication skills, tailored to the unique nuances of each social platform.
• Excellent project management and organizational skills.
• Ability to work in a fast-paced, collaborative environment.
• Passion for sports, particularly the NFL, is a significant plus.
• Knowledge of the Green Bay Packers’ organization, the NFL, and football is a plus.
• Availability to work extended hours, weekends, and holidays as needed, depending on game schedule and events.

Physical Demands and Work Environment:

• Ability to sit for extended periods of time.
• Ability to remain in a stationary position for periods of time.
• Ability to focus on projects for periods of time.
• Occasionally lift and carry up to 25 pounds.
• Operates in a professional office environment.
• Role routinely uses standard office equipment.

SUPERVISES: This position does not have any supervisory responsibilities

SUPERVISED BY: Manager of Social Media

DEADLINE: Please submit resume by April 16, 2025

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

This job description has been approved by management. This job description is not designed to cover or contain a comprehensive listing, and duties and responsibilities may change at any time with or without notice.

All resumes submitted will be reviewed and selected qualified candidates will be contacted for an interview.