What are the responsibilities and job description for the Paid Media Director position at Griffin Fire?
The Paid Media Director is responsible for the paid strategy & planning, execution, optimisation and reporting of the paid media elements of 1000heads campaigns.
The Paid Media Director reports into the Strategy Function lead and is supported by a Paid Media Manager.
We’re looking for someone ambitious and autonomous who wants to drive growth and build a team.
Please note, this is a 6-month Fixed Term Contract (FTC).
Responsibilities
- Campaign consultancy, strategic planning & implementation for full funnel paid social campaigns, with wider knowledge of digital advertising (across display, programmatic and DOOH)
- Deliver integrated paid media campaigns with an appreciation for the other elements of the campaign (influencer outreach, community management, creative)
- Deliver optimisation, reporting & budget management for all media budgets within your remit
- Manage project timings, delivering all duties to agreed deadlines
- Analyse campaign performance against client KPIs & report on any trends & insights to key stakeholders
- Monitor day to day delivery and budget against KPIs
- Recommend opportunities for campaign optimisation based on meeting clients KPI’s & implement as required
- Buy media across biddable platform
- Negotiate IO buys and manage campaigns with digital display publishers.
- Understand and implement social / digital measurement and tracking
- Deliver post-campaign analysis & PPT presentations
- Assist with any ad-hoc reporting & administrative tasks
- Work with media owners to trouble-shoot any issues that may arise
- Work closely with internal departments and external companies
Minimum Requirements
About 1000heads
1000heads is a social transformation company. We help global brands adapt to rapid and continual shifts in media, technology and culture. The company delivers social-first data, insights, strategic consultancy and creative services to clients around the world including Google, Intel, Diageo, Wella Professionals, Kia, Salomon and The North Face. 1000heads has offices around the world in New York City, Los Angeles, London, Berlin, Sydney and Melbourne.
1000heads is an Equal Opportunities Employer, we are passionately committed to working together to promote an inclusive environment which celebrates and promotes diversity. We are committed to our belief that diversity in our team generates better and bolder ideas, creativity, understanding and respect. We welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
For more information on 1000heads, visit www.1000heads.com.
Benefits
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